Windows reimagined: 'Only Want You'

Well, hello, Windows 8 advertising. Microsoft smartly chose tonight's "The Walking Dead" season 3 premiere (and perhaps other programs I didn't watch) to kick off marketing for the new operating system. Considering post-PC advocates treat Windows as something like an undead creature, there's certain appropriateness to using the popular AMC series.

I'm stoked about the first commercial, "Windows 8 is coming soon", which begins with blast-off countdown "10, nine, eight, eight, eight..." I love the exploding laptop, because everything is changed, baby. The spot moves fast, uses jump cuts to bounce around and tells you absolutely nothing specific about Windows 8 other than release date: "10-26-12".

But Microsoft shows off the modern UI over and over and lots of young folks having fun. Eagles of Death Metal track "Only Want You" energizes the emotion and sense of something quite alive going to shake up your life. Bring it on, Microsoft.

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