Ford set to announce new in-car technology at Mobile World Congress

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Another big show is looming on the horizon, though it seems the last big electronics expo just recently wrapped up. Mobile World Congress, which runs February 22-25 in Barcelona, Spain, is thought of as strictly a show for handsets. In fairness, that's what it mostly is, but other things tend to premier there also.

This year, for instance, Ford plans to be there again with CEO Mark Fields giving a keynote address featuring the unveiling of new in-car technology, something the company has become known for.

The auto maker is being cagey about what will be unveiled, but we do know it will show off a new car model for the European market. Beyond that, little is known.

Officially, the company states "Ford is exhibiting for a fifth consecutive year at the world’s biggest mobile event, which last year attracted 94,000 attendees from 200 countries. This year, Fields will highlight developments in mobility, connectivity, customer experience, autonomous vehicles and data and analytics".

The keynote address will take place on February 22nd, so we'll have all of the details then. In the meantime, we'll just have to hang in there and wait.

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