Instagram rolls back changes that drew the ire of Kim Kardashian and Kylie Jenner
Following a backlash from ordinary users, as well as influencers and celebrities such as Kim Kardashian and Kylie Jenner, Instagram has announced that it is rolling back a number of recent changes to the social platform.
One of the new features that caused widespread irritation was a TikTok-aping video-focused recommendation system which means users were no longer seeing as much content from accounts they actually follow. Another unpopular change was a new full-screen view for posts. Instagram owners Meta says that after the rollback it will "take the time" to get the changes right.