A new report shows that 95 percent of IT leaders say that cyberattacks are more sophisticated than ever and they are unprepared for this new wave of threat vectors.

The survey, of more than 800 IT and security leaders around the world, from Keeper Security reveals that firms are witnessing AI-powered attacks (51 percent), deepfake technology and supply chain attacks (both 36 percent), cloud jacking (35 percent), Internet of Things (IoT) attacks and 5G network exploits (both 34 percent), and fileless attacks (24 percent).

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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) -- twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here -- whether we use them or not.

This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power.

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Masimo (a well-known medical technology company) is introducing its latest innovation -- AAT (Adaptive Acoustic Technology) -- through its recently acquired Denon audio brand. You see, the new Denon PerL and PerL Pro True Wireless Earbuds, which are equipped with Masimo AAT, launch today. The earbuds' name, "PerL," symbolizes Masimo's mission to deliver a "PERsonalized Listening" experience. But what is AAT? Well, it offers users the ability to create a personalized audio profile to optimize sound quality.

Hearing abilities vary from person to person and can significantly impact the listening experience. The Denon PerL TWS earbuds, including the Denon PerL Pro and Denon PerL models, utilize proprietary Masimo technology to measure faint otoacoustic emissions (OAEs) generated by the inner ear in response to a range of tones. These emissions are used to evaluate an individual's unique auditory response. How cool is that?

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