Microsoft is testing Windows 11 Start menu ads to push Microsoft 365 and Microsoft accounts


In the latest Windows 11 Dev build, there is a new Gallery in File Explorer for browsing your photos. This is something that is likely to prove popular, but the same build also include some rather more controversial changes.
In Windows 11 build 23435, Microsoft is tinkering further with the Start menu bringing ads to the heart of the operating system. The company likes to refer to this advertising as "badging", but the latest attempt to promote Windows 365 and Microsoft accounts is more likely to be seen as badgering.