Web 3.0 is upon us -- and it's set to shake up the digital landscape


Since the arrival of Web 2.0 at the turn of the millennium, the internet has had an escalating impact on the way we go about our daily lives.
As Web 2.0 upgraded the earlier 'read/write' internet model to a medium that was altogether more interactive, we have seen social media platforms become ubiquitous. Little by little, these changes paved the way for the 'social web', with more user-generated content and information-sharing at users’ fingertips.