Netflix Quietly Adds HD DVD Rentals

Following through on a promise made earlier this year, Netflix has quietly launched a new feature that enables subscribers to obtain their movies in HD DVD, if available. With the high-definition format still getting off the ground, however, few titles are currently offered.

Netflix subscribers must first set up their account for HD DVD through the service's Preferences page. A "Format" column will then appear in the Netflix rental queue, and customers can select HD DVD to be the default rental format. Netflix plans to support Blu-ray when the Sony-backed format launches in May.

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