Amazon lands major textbook distribution deal in Brazil

Amazon began its retail life as an online book distributor, though it's something we rarely consider the company now -- unless you choose to count digital versions for Kindle and Kindle apps. However, a thriving market for textbooks exists and that has become a recent focus for the company -- also in digital format.

Amazon now lands a major contract in that market, announcing it has reached a textbook deal with the Brazil Ministry of Education. "National Fund for Educational Development (FNDE), has been working with Amazon to convert and wirelessly distribute more than 200 textbooks to hundreds of thousands of public high school teachers via Whispercast", the company states.

It claims that 40 million eTextbooks have already been distributed through its service. "National Fund for Educational Development (FNDE), has been working with Amazon to convert and wirelessly distribute more than 200 textbooks to hundreds of thousands of public high school teachers via Whispercast", the announcement further notes.

The rollout is set to begin immediately and the goal is improved educational resources throughout the South American nation. Details of the contract were not made public.

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