WhatsApp's new Flows feature lets you shop, book appointments and more from a chat with a business
Continuing its expansions in to shopping and eCommerce, Meta has announced WhatsApp Flows. The new feature allows businesses to give customers the chance to do things like book tickets and order items from within a chat.
Flows can be customized by merchants to meet the specific needs of a business, creating workflow-like purchasing experiences for customers. Launching globally over the coming weeks, WhatsApp has been testing Flows with partners in Brazil and India.