Apple takes a gamble on AI, but rolls a critical miss on dice


At its WWDC yesterday, Apple unveiled its first major foray into modern artificial intelligence, or "Apple Intelligence" as it prefers to call it.
The company may have been slow to adopt the technology, but it’s now going all-in. Apple Intelligence will be baked into the upcoming iOS 18, iPadOS 18, and macOS Sequoia, offering new writing tools for rewriting, proofreading, and summarizing text across apps, Genmoji for personalized emojis, and a significantly improved Siri.