Google Cloud integrates with Shopify to combat search abandonment
As we reported recently, delivering relevant search results on websites can be hard to achieve and for retailers this can lead to searches being abandoned and sales lost.
To address this issue, Google Cloud is announcing a new integration with eCommerce platform Shopify to allow sites to deploy advanced search and browse experiences using Google Cloud.
Shopify in 2021: Staying at the top of the online retail game
It’s been a while since the world shifted its shopping habits from offline to online modes. Smart retailers had realized the need to deliver a purchasing experience that was independent of the consumer's location. And online retail stores solved that need.
The growth of online retail is nothing short of a fairy tale. Back in 2014, total retail eCommerce sales worldwide reached $1336 billion in value, and it is projected to hit $6388 billion by 2024 at a staggering CAGR of 16.93 percent!