Responding to the challenge of deepfakes [Q&A]
Recent advancements in publicly available AI models have made it incredibly easy to generate deepfakes -- so much so that attackers don’t need to be technical experts to pull off convincing deception campaigns.
Attackers can scrape public content to recreate someone's voice or face, and inject that fake identity into virtual meetings, phone calls, or even training videos.
McAfee brings AI-powered deepfake detection to HP OmniBook Ultra Flip and X Next-Gen PCs
McAfee has announced that its Deepfake Detector will now come preinstalled on the HP OmniBook Ultra Flip and HP OmniBook X Next-Gen AI PCs. This collaboration aims to address the growing concerns around deepfake videos and the potential for AI-driven scams and misinformation. By integrating advanced AI detection technology directly into consumer devices, McAfee and HP are offering users a way to assess the authenticity of online content.
Deepfakes -- AI-generated videos and audio that mimic real people -- are increasingly used to spread misinformation. McAfee’s Deepfake Detector analyzes video and audio for signs of manipulation using the neural processing unit (NPU) on HP’s Copilot+ PCs. This on-device processing approach enhances privacy by ensuring user data stays local and off the cloud.