This is Apple Watch NikeLab
Apple Watch is probably the best smartwatch on the market, because, well, it doesn't have much competition. Microsoft's Band is dead, and Android Wear devices are largely ho-hum. With that said, it only works with iPhone, making it a non-starter for most consumers. After all, the majority of smartphone users have Android devices.
If you are an iPhone user, and you still haven't bought an Apple Watch, now might be the time. You see, Nike and Apple have collaborated on a new model of the wearable. Before you get too excited, the Apple Watch NikeLab -- as it is called -- is pretty much just the existing Space Gray Apple Watch Nike+ with a special black and white band.
"Last September, Apple and Nike introduced Apple Watch Nike+, the ultimate tool for anyone who runs, pairing exclusive Nike Sport Bands with Apple Watch Series 2. Today, the long-standing partnership continues with NikeLab -- the company’s collaborative innovation platform -- through the launch of Apple Watch NikeLab," says Nike.
The sneaker-maker further explains, "The limited edition, neutral-toned Apple Watch NikeLab maintains the beloved features of its predecessor: deep integration with the Nike+ Run Club app, exclusive Siri commands, GPS, a two-times-brighter display and water resistance to 50 meters, all made possible by a powerful dual-core processor and watchOS 3. Apple Watch NikeLab is the ultimate style companion for those with a passion for running, whether emerging runners or marathon veterans."
I know what you are wondering -- is it possible to just buy the new band? Nope. Neither Apple nor Nike will be selling it separately. It is exclusive to the Apple Watch NikeLab, which goes on sale April 27 for an unknown price. If you want to purchase it, you can buy it from Nike directly or from the Apple Watch store at the Isetan department store in Shinjuku, Tokyo. Since Nike calls this a limited edition model, it is not clear how rare it will be. If you want it, you should act fast on the release date.
Will you buy the limited edition Apple Watch NikeLab? Let me know in the comments.