ad-free streaming

YouTube is finally rolling out Premium Lite in the USA (coming soon to Thailand, Germany, and Australia). For the princely sum of $7.99 per month, Google is promising subscribers a mostly ad-free experience.

Although Premium Lite offers an official way to remove ads, it won't hide those baked directly into videos by creators. That’s right, even if you shell out for this plan, you’ll still have to sit through sponsored segments for VPNs, meal kits, and mobile games, because YouTube can’t really do anything about those. Quite frankly, that just doesn’t seem fair.