GoPro launches MAX2 360 with true 8K, new LIT HERO 4K camera, and Fluid Pro AI gimbal
GoPro has unveiled three new products in its camera ecosystem, each aimed at a different type of content creator.
These products are MAX2, a 360 camera with true 8K resolution and twist-off replaceable lenses, LIT HERO, a miniature lifestyle camera with a built-in light, and Fluid Pro AI, a gimbal for stabilizing GoPros, smartphones, and compact cameras.
AI photography drives trend toward fewer smartphone cameras
How many cameras does your smartphone have? My iPhone 16 Pro, like the Google Pixel 10 pictured above, has four, which is above the current average according to new data from Omdia’s Smartphone Model Market Tracker 2Q25 which shows that the number of cameras in smartphones is falling.
Smartphones that shipped in the second quarter of 2025 had (on average) 3.19 lenses, which is down from 3.37 during the same period last year.