YouTube gets tougher with Premium Family plan restrictions
It was inevitable that it would happen one day, and that day appears to have arrived. YouTube is getting stricter about how a Premium Family plan can be used.
The rules that apply to YouTube Family Premium are not changing, but YouTube is now seemingly enforcing restrictions that it was previously happy to turn a blind eye to.
YouTube Premium Lite launches in the USA
YouTube is finally rolling out Premium Lite in the USA (coming soon to Thailand, Germany, and Australia). For the princely sum of $7.99 per month, Google is promising subscribers a mostly ad-free experience.
Although Premium Lite offers an official way to remove ads, it won't hide those baked directly into videos by creators. That’s right, even if you shell out for this plan, you’ll still have to sit through sponsored segments for VPNs, meal kits, and mobile games, because YouTube can’t really do anything about those. Quite frankly, that just doesn’t seem fair.