Google Personal Search Gets Trendy

Google Zeitgeist is great for seeing global patterns in Web searches, but what about your own search history? Google has expanded its Personalized Search feature to track similar trends in the browsing habits of each of its users. You can find out what topics you're most interested in and what sources you value most.

"I'm pretty addicted to looking at my search history for interesting patterns," said Google software engineer Yu Chen. "So I decided to go a step further and write a script to pull together some stats about how I was searching. We thought other people might like to see this sort of thing too, so today we launched a Trends feature that gives you a look at a list of your top searches and clicks and other info about your search activity."