Apple unveils new 16GB iPod touch

Before Apple rolls out a new product the company usually announces it with much fan-fare at special events and issues bombastic press releases before the big launch. But that's no longer the case with the 16GB iPod touch which arrives quietly with its tail between its legs. It's almost like the Cupertino, Calif.-based corporation doesn't want folks to rush into ordering one.

The 16 GB model bears an uncanny resemblance to the current iPod touch lineup, featuring the same elongated design (first seen on Apple's iPhone 5) and low physical footprint. But there are some differences.

The latest model ditches the 5 MP iSight back-facing camera and iPod touch loop (lanyard hook), has a lower price and is only available in a single color trim with less internal storage. Unsurprisingly, Apple lists it as an individual product, separated from the company's current iPod touch lineup.

The 16 GB iPod touch runs for $229, $70 cheaper than the 32 GB model (available for $299) which comes with a back-facing camera and, obviously, twice the storage capacity. Battery life is the same, with Apple touting 40 hours and eight hours of audio and video playback, respectively.

Specifications for the 16 GB iPod touch include: 4-inch multitouch Retina display with a resolution of 640 by 1136 and a 326 ppi (pixels per inch) density; dual-core A5 processor; 1.2 MP FaceTime HD camera capable of 720p video recording; Wi-Fi 802.11 a/b/g/n and Bluetooth 4.0. The device comes in at 123.4 x 58.6 x 6.1 mm and 86 grams.