YouTube toughens its stance on blocking ad blockers
Ad blockers tend to make the internet a more palatable place to explore, but in recent times there has been an increase in ad block detection. Coupled with this has been the introduction of nag screens or content being rendered inaccessible until ad blocking is disabled.
YouTube is one of many big-name sites to have ramped up its efforts to discourage -- and ultimately stamp out -- the use of ad blockers. Now the company is expanding its attack on users who try to avoid ads, and is using the effort to simultaneously promote YouTube Premium.