YouTube is turning to AI to hit you with ads at the most annoying times


Unless you can count yourself among those who have a premium subscription, using YouTube means having to endure ads. This is annoying, but it could be getting a whole lot worse.
And things are getting worse because of artificial intelligence. Google has announced Peak Points, a Gemini ai-powered feature that gives advertisers way to hit you with ads when you are most engaged with a video.
Apple is bringing more ads to the App Store this week


In the tech world, it Google that is most readily associated with ads, but it is far from alone. Apple is perhaps not quite as guilty of bombarding people with advertising as some companies, but starting October 25, the App Store will be used to display more ads than ever before.
Although Apple has not exactly shouted about the impending change -- one that is sure to irritate even the most devote fans of Apple -- details of what is happening have been shared in emails sent out to developers. As of Tuesday, the Today tab of the Apple Store will be home to adverts.