Consumers believe retailers don't understand them
Retailers have long depended on email marketing as an affordable and effective way to reach their customers, maintain loyalty and drive purchases.
On average, consumers opt-in to receive emails from two retailers and this can lead to them receiving around 13 emails a week. But a new survey reveals that 82 percent of people feel that this constant flow of offers means that the retailers they are loyal to don't understand them.
The spam map of the United States
What do California and New York have in common? They're both major centers of spam email according to new research, between them accounting for almost half of spam sent in the US.
The study from Comodo Threat Research Labs examined all of the email Comodo filtered for customers in the second half of 2015, specifically looking at spam, and conducted an IP address analysis of the millions of pieces of email spam that came into the Threat Research Labs.
Email inventor Ray Tomlinson dead -- will his invention die soon too?
The inventor of email, Ray Tomlinson, has passed away at the age of 74. Yes, the man who changed the way we communicate, is no longer with us. His invention was revolutionary, essentially killing the written letter and causing heartache to the United States Postal Service.
As great as his invention was, and continues to be, it is starting to get long in the tooth. In other words, alternative communication services, like text messaging, iMessage, Slack, Telegram, and more, could possibly lead to the death of email. Will email soon leave our lives?
