TikTok partners with Eventbrite to streamline event promotion and ticket sales
Eventbrite has partnered with TikTok, integrating event promotion and ticket sales into TikTok videos. This collaboration allows TikTok users to include Eventbrite links in their videos, enabling viewers to discover event details and purchase tickets directly within the app. The feature is designed to leverage TikTok’s influence on cultural trends, providing a platform for events that capitalize on these movements.
Through this partnership, event creators can target specific TikTok communities engaged with hashtags like #BookTok, #NewMusic, and #FoodTok. This direct connection aims to enhance event visibility and attract attendees who are actively interested in these topics online, bridging their digital interests with physical event experiences.