Novostella brings it all to automated lighting [Review]
Home automation continues to grow in popularity at an ever-increasing rate. The market value is expected to reach $114 billion by 2025, with smart lighting products accounting for 25 percent of that.
It’s hard to say where the average user begins with home automation, but we’d argue it’s likely to be with a smart lightbulb for most of them. It’s a product that seems straightforward and doesn’t have the dangers of locking you out of your house (as a smart lock could) or making you feel like you’re either in a) Death Valley, or b) Nome, Alaska (unlike a smart thermostat).