Meta introduces Horizon OS
In what appears to be a response to Apple's recent success with the Vision Pro, Meta has unveiled its own open computing initiative with the introduction of Meta Horizon OS. This new mixed reality operating system is part of Meta's strategy to recover ground in the rapidly evolving metaverse sector, where Apple has set a high standard.
Meta Horizon OS will be the backbone for a series of new devices from major tech players like ASUS, Lenovo, and Xbox. These collaborations seem to be Meta's attempt to broaden its ecosystem and challenge Apple's dominance. ASUS's Republic of Gamers, for instance, will develop a performance gaming headset, tapping into the gaming market where Apple's presence is less pronounced. Lenovo is poised to leverage its past collaboration on Oculus Rift S and its hardware prowess to create mixed reality devices aimed at productivity and entertainment, sectors where Apple's Vision Pro has made significant inroads.