Thom Yorke of Radiohead releases new album as BitTorrent Bundle
As someone who was in high school during the 90s, alternative rock was a very important part of my life. Bands such as Nirvana and Smashing Pumpkins made big impacts, but Radiohead was the true soundtrack to many of our lives. Whether you were depressed, or just wanted to emote, their music was sure to help, as it conjured emotions from the soul.
The frontman of Radiohead, Thom Yorke, released his debut solo album, The Eraser, in 2006, and it was just as magical as his prior group efforts. Since then, fans have been eagerly awaiting a new album from the artist. Today, BitTorrent announces that his new album is being released digitally as an exclusive paid torrent "Bundle".
"It is the artist’s first solo record in eight years. It is a project conceived of in conversation with, and collaboration with, fans. It is music and video and art. It is an experiment: the first paygated BitTorrent Bundle. And it is an alternative vision of how the creative Internet can work: for creators, for good", says BitTorrent.
The company further explains, "Tomorrow's Modern Boxes is available digitally as a BitTorrent Bundle. You can unlock this Bundle through a $6 payment, with 90 percent of that payment going directly to Thom Yorke. Every download is its own storefront. Which means every download increases in value, each time it's shared".
This concept is very cool, as the artist gets the bulk of the money. If you aren't good at math, this means that Thom Yorke will get $5.40 for every album sold. However, price aside, by having the artist dealing more directly with fans, the buying experience feels more personal rather than a cold iTunes transaction.
If you want to buy the album, you can learn more here.
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