Articles about Google One

Google has officially launched Google AI Ultra, a high-end subscription plan that unlocks the company’s most powerful AI tools. It’s being pitched as the best way to experience everything Google AI has to offer. Sure, maybe it is, but at $249.99 per month, it’s hard not to question the timing.

Look, with inflation still hitting wallets and layoffs continuing across industries, launching a $250 monthly plan feels completely disconnected from reality. Google’s positioning it as a VIP pass for filmmakers, researchers, and creatives. But let’s be honest, folks, that’s a very steep price in today’s economy.

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Google may be the current king of search, but thanks to competition from artificial intelligence services like ChatGPT and Grok, its continued dominance is becoming less guaranteed. In other words, Google can no longer rest on its laurels with search -- it must either evolve or dissolve.

In an effort to keep up with the times, Google is delivering its AI Mode feature to more users in the U.S. today. This essentially adds new capabilities that combine visual search with the Gemini AI model. Originally limited to Google One AI Premium subscribers, the feature is now available to millions through the Labs program, accessible in the Google app for both Android and iPhone.

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Google has just offered an incentive to subscribe to Google One. The company is launching a desktop client that makes it possible to use its VPN service on Windows and macOS -- something that was previously only possible on iOS and Android devices.

While Google's VPN service and the associated apps are free, you need to be signed up to Google One Premium in order to access it.

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Backing up Android data is getting a whole lot easier as Google starts the roll out of Backup by Google One. The service makes it easy to backup everything from SMS, MMS and call logs, to Wi-Fi passwords and photos.

The company has not made a great deal about the rollout, making no announcement about it. This is perhaps understandable as it is essentially a consolidation and rebranding of a previously disparate selection of settings and tools.

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Google announced today that it will make some features of its Google One subscription-based service free for all Google users provided that Google One is available in the country of origin for a particular user.

If you have never heard of Google One before, you may find Brian's article on the launch of the service useful.

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Cloud storage is one of the most significant innovations in tech history. Let's be honest, many people fail to backup their important files. When something bad happens -- like a drive failing or a smartphone breaking -- people always wish that they had remembered to back things up. With the cloud nowadays, data backup is often done automatically to an off-site location, meaning your data is safe and secure no matter what. Long gone is the need to fiddle with external drives -- which can be lost to a disaster, by the way.

Google Drive is one of the best such options, as the search giant provides an easy and affordable way for you to back up your files, including precious family photos. Not to mention, you want to be sure that the cloud storage is being maintained by a company that is well-known and unlikely to go out of business -- Google certainly meets that. Today, the company announces an upgrade to its paid cloud storage. Called "Google One," the biggest goal is simplicity.

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