Microsoft preps market for new devices, launches Windows for Business site

The launch of Windows 8.1 is right around the corner and, in fact, many of us are already using the next-generation operating system either in Preview or RTM form. Consumers, however, are not the only focus for Windows, and the software maker has taken steps in version 8.1 to ease the transition for business by bringing back the Start button (sort of) and adding a "boot to desktop" mode.

Now the company is adding a new site dedicated to this lofty task of selling to customers who are not only not on Windows 8, but have not even upgraded to Windows 7 from XP. Microsoft announces that "it's a very busy time of year for Microsoft OEM partners as they unveil some of the newest Windows 8 and Windows 8.1 devices".

With that in mind, the new "Windows for your Business focuses on showing off the latest hardware covering "a range of new business devices just announced through two different lenses (mobility and power) based on industry trends and common use scenarios I’m hearing from conversations with customers evaluating Windows 8 in their business", according Erwin Visser.

The first installment takes a look at devices from tablet to Ultrabook to desktop, showcasing hardware like the Toughpad 4K that was recently shown off at IFA. Of course, this is all about selling Windows, but you can't really fault a company for pushing its product. And Windows 8 needs a rather serious push.