Google introduces 'Free App of the Week' to Play Store
The best price tag to find on anything is one that reads "Free", and Google has introduced a new section to the Play Store with this in mind. The new "Free App of the Week" section does very much what you would expect -- slashes the price of a paid-for app to zero. Great news for Android users!
It's an idea that Apple has experienced great success with, and it's a quick and easy way for Google to increase engagement in its app store. The first free app is Cartoon Network's Card Wars --Adventure Time which normally retails for $2.99.
Unfortunately for the majority of the world, the Free App of the Week is only available in the US -- at least for the moment. The feature has been rolled out with little fanfare, with no announcement from Google. It's likely that free apps will spread to other parts of the world, but Google is yet to indicate quite when this might happen.
The arrival of the feature is thanks to Google's recent decision to allow app-makers to put their creations on sale.
To keep an eye on what's free, check out the Free App of the Week section of Google Play every week.
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