Kodak Photo Service Fined for Spamming
Digital photo service Kodak Imaging Network, previously known as Ofoto, has settled charges it sent nearly 2 million unsolicited e-mails without a way to opt out, a violation of the CAN-SPAM Act. The Federal Trade Commission imposed a $26,331 penalty for the infraction, which is the total of the proceeds from the e-mail campaign.
Kodak is additionally now required to keep records and report to the FTC to ensure compliance. The CAN-SPAM Act requires that e-mail marketers give an option to opt out of unsolicited e-mails. The messages must be identified as an ad and include a vaiid postal address. The law also bars misleading subject lines or header information to conceal the identity of the sender.