Adobe Brings Premiere to the Web
Adobe is bringing its video editing tools online through multimedia storage site Photobucket, which would make them available for free. The application would be based on technologies used in Adobe's Premiere product, it said.
The San Jose, Calif. company plans to announce additional partnerships with other Web properties in the future. Adobe hopes that by using the free Web-based versions of its software, users would be enticed to upgrade to pay versions of its Photoshop and Premiere products.
The application would be built using Flash, and would be compatible with any computer that has the multimedia software installed, regardless of operating system. The Photobucket version would initially be available as a limited public beta shortly to the site's Pro users, with a wider release set for March.
Photobucket customers would be able to use drag and drop functionality to place music, effects, transitions, and titles into their videos, as well as edit video clips much like they can do in Adobe Premiere.
"We aim to simplify the powerful editing and compositing capabilities that make Adobe software the undisputed creative leader, so that anyone can post eye-catching compositions online," Adobe creative solutions senior vice president John Loiacono said in a statement.