Lenovo Cast brings another streaming device to home media

If you haven't been following the news today, Lenovo is currently holding its Tech World show. We have seen new laptops in various price ranges. But a hot item these days for the home theater is sticks, as opposed to set-top boxes. We've seen them from Google, Roku and Amazon, but all three had some experience in the market. Now Lenovo is jumping in feet first with its own offering.

The Chinese hardware maker has announced Lenovo Cast to allow customers to share the videos from their phones and tablets, but do so on the big screen -- obviously more comfortable than having folks gather round that hand-held device.

There are only three steps involved. Just plug it in, link up and begin streaming your videos right to the TV. It's as simple as a Chromecast.

"Lenovo Cast offers extreme flexibility with its convenient pocket size and simple set up, making it an ideal companion device for smartphones and tablets. Its dual form factors allow users to hook it up either behind the TV or anywhere near it. Unlike other casting devices, Lenovo Cast ensures seamless streaming thanks to its dual frequency WiFi and its ability to transfer content up to 20 meters, even sending the signal through walls. And it’s not limited to just sharing videos", Lenovo explains.

Don't expect to grab one tomorrow, as it's slated for an early August release. Pricing was also announced and it will set you back $49.