Demand for web developers jumps during pandemic

A new survey from open source web development platform Elementor reveals that 67 percent of web professionals say they have experienced growth in their businesses since the pandemic began.

This trend is expected to continue, with 77 percent saying they expect the field of web design and development to continue to grow over the next five years.

Among thise surveyed, 55 percent of millennials say they rely on website creation as their full-time job compared to a much lower rate among baby boomers (19 percent), who are more likely to design websites in their spare time.

While 70 percent say they feel there is more competition in the field compared to a year ago, developers are taking pride in their work. 78 percent of web professionals surveyed say they are proud to identify as such, and 80 percent say their families are supportive of their career choice.

"This research aligns with feedback we're getting from our users, which is that their businesses are booming because having a stable, secure and beautiful website has never been more important to their customers," says Yam Regev, VP marketing at Elementor. "Website creation is one of the fastest-growing industries in the world today and we are proud to be one of the companies driving it."

Elementor is launching a new creative campaign titled The Web Creators, including a 90-second video which offers a window into the world of the people who are creating digital environments. The campaign is on Elementor’s social media channels and a new dedicated site, including real web creator stories, custom templates to design sites, interactive features, learning opportunities and digital swag.

"From the early days of the internet, it was the website creators who built a new world we could inhabit online," adds Regev. "At Elementor we believe it's time for this vital workforce to take center stage and take pride in their profession and the huge impact they have on the world. We want to praise, inspire and empower these powerhouses."

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