Wowza makes live video streaming easier for enterprises

Video streaming business

Streaming isn't just for broadcasters any more, it's become a useful commercial tool too, allowing meetings, conferences and events to be shared with a worldwide audience. However, it can be tricky to implement.

Wowza Media Systems is launching its latest Wowza Streaming Cloud and Wowza Streaming Engine Pro, increasing the power and ease of streaming online video and extending flexible options to organizations looking to stream live content.

Wowza's pre-configured settings help inexperienced users get started in minutes, while advanced options allow power users to create tailor-made solutions with more control and flexibility. Customers can stream directly from cameras or encoders without the need for additional streaming infrastructure.

"Businesses that stream live content demand solutions that can adapt to meet their ever-changing streaming needs, while consistently delivering high-quality video," says David Stubenvoll, CEO and co-founder of Wowza Media Systems. "Now with Wowza Streaming Cloud and Wowza Streaming Engine Pro, customers can stream professional-quality content to global audiences with a personalized solution that is the perfect mix of economics, control and flexibility".

Customers benefit from adaptive bitrate technology which delivers high-quality experiences regardless of users' bandwidth and devices. Wowza Streaming Cloud includes a content delivery network (CDN), so users know their video will work no matter the size or location of their audience.

Users have complete control over their content and brand as it works without imposing ads or Wowza branding. They can also mix and match Wowza and third-party components to meet their individual needs for economics, flexibility and control. Flexible APIs for both Wowza Streaming Cloud and Wowza Streaming Engine Pro allow users to use existing systems and business processes or add customized streaming services as needed. Advanced features include access to transcoding in the cloud and customization for CDNs.

You can learn more about Streaming Cloud and Streaming Engine Pro on the Wowza website.

Image Credit: Thampapon / Shutterstock

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