Sirius Passes 3 Million Subscribers

Sirius said on Tuesday that it had recently passed 3 million subscribers, and expected to finish the year on a positive note. The company, which is attempting to make up lost ground to XM, is banking on the addition of Howard Stern to place itself on a more even footing with its competitor. Stern moves to Sirius on January 9.
The service has added almost 2 million subscribers during the year, more in line with the number of subscribers XM has signed up during the same period -- approximately 2.5 to 3 million. Rival XM had 5 million subscribers as of the end of the third quarter, with expectations to surpass 6 million by year's end.