Articles about Amazon

Halloween is now behind us, the ghosts and goblins have all hid for another year. And for retailers that means one thing -- holiday shopping. The season begins earlier each year and stores are already displaying decorations, in some cases before All Hallow's Eve was even past.

Amazon is no exception, today announcing it is beginning its run up to Black Friday, which is the official kickoff of the money-spending frenzy.

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Earlier this year two different research reports came out describing the overall cloud computing market and Amazon’s role in it. Synergy Research Group saw Amazon as by far the biggest player (bigger in fact than the next four companies combined) with about 30 percent market share. But Gartner, taking perhaps a more focused view of just the public cloud, claimed Amazon holds 82 percent of the market with cloud capacity that’s 10 times greater than all the other public cloud providers combined. I wonder how these disparate views can be possible describing the same company? And I wonder, further, whether this means Amazon actually has a cloud monopoly?

Yup, it’s a monopoly.

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True to its word, Amazon has made good on an earlier promise (or threat, depending on your point of view) not to sell Apple TV. In what will be widely regarded as an aggressive marketing move, the online retailer has cut out Apple TV like a cancer. The block on sales comes just as Apple launches its latest streaming device, and the sanctions also affect Google's Chromecast.

Previous links to such product now 404, but there are still a few accessories scattered through the store. But the ban does feel like a case of Amazon cutting off its nose to spite its face. While it does means that Amazon is able to take steps to fight the competition, it does so at the cost of hurting its customers.

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The emergence of online reviews has changed the way we choose products and services. But while the opportunity to read about other people's experiences and thoughts is helpful, online reviews are open to abuse. Fake reviews are a serious problem and it is important to know what to look out for.

Amazon is taking steps to clamp down on fakers, and #noreceiptnoreview campaign exists to help try to clean up TripAdvisor. Feefo is a feedback engine and closed review platform, and company CEO, Andrew Mabbutt knows that fake reviews are a serious problem. He has a number of tips to help consumers spot the fakes.

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We've all heard of Bill Gates, Steve Jobs and Mark Zuckerberg, but what about the people they hired in the early days of their fledgling businesses?

You probably don’t know anything about Marc McDonald's role at Microsoft or Shel Kapha's at Amazon, but these were among the first people hired by those companies and had a significant effect on their growth.

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Once you possess the Amazon Echo there are two reactions. The first is a bit of fear that Amazon is listening to you, but the second is the joy of voice control to answer questions almost instantly, as well as providing news, weather, traffic and more.

Do you want more from the device? Who doesn't, right? Well now Amazon is using location information to provide recommendations for all sorts of things. Ask for a good Italian restaurant and you'll get some choices. But there's more than that. Ask Alexa the hours of your pharmacy and you will hear that information as well.

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TripAdvisor quickly became one of the most useful websites, and subsequently the most useful apps, to have been developed in recent times. But it also has a dark side. Like any site that allows users to leave reviews, TripAdvisor suffers with the problem of fakes. A new Twitter campaign hopes to help cut down the number of fraudulent reviews.

Fake reviews are not a problem that is specific to TripAdvisor -- Amazon has gone as far as suing people it believes to be fabricating reviews -- but a group of people have joined forces to try to do something about it. Concerned that there are a huge number of reviews written by people who have not actually visited the establishment they are reviewing, the #noreceiptnoreview campaign proposes that people should only be permitted to share their reviews upon the production of receipt.

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I have long been a critic of the "Peak Google" argument because it is based on a flawed premise -- that deep engagement and consequently "brand advertising" are somehow a threat to Google's model of transactional engagement. While I strongly disagree with that line of reasoning, there are other threats that Google faces within the transactional realm.

Search advertising drives the vast majority of Google's revenue and the most profitable searches are frequently those that are made with the intent to purchase. These purchase-oriented searches are hardly monolithic but can broadly be categorized into B2B and C2B searches. C2B searches can be broken down further into products and services. Looking at taxonomy of transactional opportunities makes it clear that the threat from "deep engagement" is vastly overstated. Facebook is a great place to generate awareness but it's hardly a way to reach customers looking for something specific. Also, breaking down the gamut of transactional opportunities makes it easier to identify threats.

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The ability to read reviews of products before making a purchase is one of the great advantages of online shopping. But how do you know that what you're reading is a genuine review and not just glowing praise planted by the seller or manufacturer? Fake reviews are a serious problem, and Amazon is trying to do something about it.

The retail giant has filed a lawsuit against 1,114 individuals for writing "false, misleading, and inauthentic" reviews. Amazon says that the fakers are tarnishing its reputation, and the attempt to clean up the site is something that will be welcomed by consumers.

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If you haven't yet tried out the Amazon Echo then you're in for a wild, and sometimes interesting, ride. There's an increasing amount of things the device can do, from telling you the weather and traffic to playing your music, even controlling home automation gear.

Out of the box Alexa can give you sports scores or tell you who your team plays next, but now it has a new feature -- actual news about your teams. You'll need to set it up first, as smart as it seems to be, it doesn't know your team.

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Amazon has become the one-stop online shop for just about anything you might want. Now the retail giant is adding another string to its bow: handmade, artisan products. At the moment, anyone looking to sell things they have made themselves has a few outlets to choose from, but Etsy and eBay are the two most likely contenders.

Now there is Handemade by Amazon, a new branch of the online store "featuring genuinely handmade items crafted and sold directly from artisans". This is where Amazon is looking to differentiate itself from Etsy -- everything must be handmade as this is an entirely "factory-free" experience.

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According to a new survey 79 percent of IT pros are pursuing a hybrid cloud strategy and one third will grow their cloud services by more than 50 percent in the coming year.

The figures come from cloud consumption management specilalist Cloud Cruiser which surveyed IT professionals who attended the Amazon Web Services (AWS) Global Summit held in San Francisco and New York City in April and July.

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Streaming set-top boxes are no longer about media consumption. The newest entrants—from Amazon, Apple, and Google—fit into a larger lexicon of connected digital lifestyles. Think intelligent television for the information-obsessed and for visual voyeurs demanding the highest-quality video that is commercially available.

On Oct. 1, 2015, I started testing the new Amazon Fire TV, which goes on sale October 5th. I will later review the newer Google Chromecast but unlikely Apple's device (because a review unit isn't available and I wouldn't buy one for personal use). There is nothing radically new about Fire TV. It's more of the same only much better. Key benefit for some: 4K Ultra HD video support. Benefit for all: Enhanced voice-interaction capabilities that include Amazon's Alexa digital assistant. Then there are iterative enhancements that improve overall benefits.

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As of 29 October, shoppers will no longer be able to buy Apple TV or Chromecast devices from Amazon. Citing compatibility issues with Prime Video, Amazon emailed marketplace sellers to inform them it is not accepting new listings for the two media devices, and any existing listings will be removed at the end of October.

The move indicates not only the importance Amazon places on its streaming Prime Video service, but also that it views Apple and Google as serious rivals. The two companies have yet to respond to the news, but it is unlikely to be well-received.

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Amazon Prime added music streaming to sweeten the service, going with the free two day shipping, video streaming and more. The problem in doing this is inevitably the record labels who can be a hassle to negotiate with.

Now the online retailer is announcing one more big addition to its music streaming service. The company has managed to sign Universal Music Group to bring customers a greater variety of choice in playing their tunes.

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