Big changes coming to the App Store later this year
2021 has proven itself to be a big year for mobile apps, and for iOS the approaching changes are even more substantial. A long-awaited update is coming to the App Store, namely the introduction of an A/B testing tool that allows developers to directly test different treatments of their product page on App Store Connect.
Although A/B testing has been available for developers on the Google Play Store through Google Play Experiments since May of 2015, Apple has continuously fallen short in offering a similar feature that allows for convenient testing. Instead, developers on the iOS App Store rely on deploying new builds to compare metrics before and after, utilizing third-party testing, or using conversion optimization via Apple Search Ads creative sets. This is all changing with the introduction of Custom Product Pages and Product Page Optimization.
Apple's superb AirPods just got even better
I got my first pair of Apple AirPods earlier this year -- yes, I know I’m very late to the party -- and they are exceptional. Today at its latest hardware event, Apple introduced the next generation of its popular wireless headphones with an all-new design.
The third generation AirPods are resistant to sweat and water and feature spatial audio and a new contoured shape and a shorter stem. The extended battery life promises up to six hours of listening time and up to 30 hours of total listening time with the charging case.
Apple introduces new MacBook Pro with M1 Pro and M1 Max -- its most powerful chips yet
At its latest hardware event hosted today, Apple unveiled a new MacBook Pro powered by M1 Pro and M1 Max processors -- its first pro chips designed exclusively for the Mac.
Available in 14- and 16-inch models, the updated MacBook Pro promises improved performance and battery life and a Liquid Retina XDR screen which Apple describes in its usual modest way as the "world’s best notebook display".
Get 'DearMob iPhone Manager' for Windows/macOS ($69.95 value) FREE for a limited time
DearMob iPhone Manager, from Digiarty (WinXDVD), is an easy to use program that lets you transfer, manage, backup and restore your iPhone or iPad.
If you’re always running out of space on your Apple device, you can use this tool to quickly manage your storage, and it’s available for both Windows and Mac.
Hybrid working has boosted Apple adoption in the enterprise
The switch to remote and hybrid working has seen 76 percent of enterprises report increased use of Apple devices, according to a new study from device management company Kandji.
Mac notebook computer use is up the most with a 63 percent reported increase. Additionally, over half (53 percent) of respondents report that requests for Apple devices have increased in the past two years, and far more report bigger increases in requests for Apple (42 percent) than any other device (11 percent).
OWC launches Thunderbolt Dual DisplayPort Adapter for Windows and Mac
When it comes to Mac accessories, OWC is one of the most respected makers out there. With that said, the company's products are not limited to Apple devices. In other words, if you have a Windows computer, for instance, many OWC offerings will work without issue.
Today, OWC launches a really cool new adapter that converts a single Thunderbolt 3/4 port into dual DisplayPort. This will enable a compatible Mac or Windows computer to output video to two external displays for optimal productivity. Sadly, due to a limitation of Apple's M1 processor, its newest MacBooks powered by that ARM chip will be limited to a single video output. Hopefully the next generation of Mac laptops with the rumored M1X processor will offer better multi-monitor support.
Hackers can use Apple Pay to make large contactless Visa payments with locked iPhones
Researchers from the Computer Science departments of Birmingham and Surrey Universities have discovered a way for hackers to make large, unauthorized payments from locked iPhones by exploiting the functionality of Apple Pay.
The academic researchers found that the attack works on Visa cards in Express Transit mode in an iPhone's wallet. They were able to make a contactless payment of £1,000 (around $1,350) without unlocking the iPhone being used. Despite having been reported to Apple a year ago, the issue remains unfixed.
macOS has an unpatched Finder vulnerability that hackers can use to run arbitrary commands
Apple makes much of the security of its products, but vulnerabilities are certainly not unknown. SSD Secure Disclosure has revealed details of a zero-day flaw affecting Finder in macOS. It can be exploited to run arbitrary commands without displaying any messages, prompts or warnings.
The vulnerability was discovered by independent security researcher Park Minchan, and it is present in macOS Big Sur and earlier. The flaw relates to the way macOS processes .inetloc (internet location) files and Apple has made a poor, easily circumvented attempt to fix it in the most recent version of its Mac operating system.
iPhone 13 Pro is 'Apple’s most "Pro" iPhone yet' -- which means it's not for most people
Apple today unveiled a number of new products and -- with the exception of the redesigned iPad mini 5G -- there wasn’t much to get excited about.
Sure, the new iPhone 13 and iPhone 13 mini look good, and sport a number of improvements, especially in the camera department, but they lack the wow factor of previous new models. Of course, the new iPhone 13 Pro -- and super-sized iPhone 13 Pro Max -- is where the smart buyers are going to look right? Probably not.
Apple unveils iPhone 13 and iPhone 13 mini -- better, but little to get excited about
Every year, Apple takes the wraps off its next generation of iPhone. Some years the new model is revolutionary, and other years, merely evolutionary. iPhone 13, revealed today, definitely falls into the latter class.
Don’t get me wrong, there’s plenty to recommend the new phone, but if you already own the iPhone 12, or iPhone 12 mini, or even a generation or two further back, there’s no need to rush to upgrade.
Apple Watch Series 7 has a larger screen and greater durability
I own an Apple Watch Series 6, and I love it. I owned the original Apple Watch too -- which was a bit meh, if I'm honest -- and it’s been interesting to watch -- pun intended -- how the device has evolved and improved over the years.
Today, Apple unveils the Apple Watch Series 7, and the big changes here are a larger, more durable screen with thinner borders, faster charging, new aluminum case colors, and not a lot else.
Apple unveils 9th-gen iPad, but redesigned iPad mini 5G makes it look obsolete
Apple iPad is the world's best tablet, regardless of model. Whether you opt for the "regular" iPad or Pro models, they are all superior to anything running Android. And yet, the non-Pro iPad is starting to feel a bit stale. It still has a lightning port, huge bezels, and it is not compatible with the 2nd-gen Apple Pencil.
Today, Apple unveiled the 9th generation non-Pro iPad (10.2-inch Retina display) and the company did not address any of those things. It has big bezels and a clunky physical home button, a lightning port instead of USB-C, and it's still only compatible with the first-gen Pencil. Apple merely gave it more storage (64GB minimum), a better processor (A13 Bionic), and a slightly improved front camera (12MP Ultra-Wide). It is a boring evolutionary upgrade that will make owners of existing iPad tablets yawn.
Watch Apple reveal the new iPhones, here live
It’s that time of year again, when Apple is set to unveil the next generation of iPhones, believed to be called iPhone 13 (they're not superstitious in Cupertino, California).
It is expected that Apple will showcase four different iPhones, with the lineup of models the same as last year, so expect to see iPhone 13, iPhone 13 Pro, iPhone 13 Pro Max and iPhone 13 Mini.
Microsoft opens up about Windows 11 on Apple M1 chips
It can hardly have escaped your attention that Windows 11 is just around the corner. If you have been following the news about the latest version of Microsoft's operating system, you'll be only too aware of the confusion surrounding hardware requirements, the need for TPM 2.0 in particular.
But while PC owners have been busy checking to see whether their system makes the grade or if its time to invest in a new computer, many Mac users have been wondering about the possibility of running Windows 11 on Apple hardware. Now Microsoft has spoken out about Windows 11 on M1 chips, and the news is less than ideal.
How long until others copy Apple's Mail Privacy Protection?
When iOS 15 is released this fall, users will have access to enhanced Siri capabilities, new ways to personalize their device, helpful improvements to the Find My iPhone/iPad, and several other new features and functionality to play with. But in the worlds of digital privacy and marketing technology, there's one update in particular that has been sending shockwaves up and down the industry.
Companies who care about email marketing have been in a sort of panic mode ever since the full slate of iOS 15 updates was revealed a couple months ago, due to a new feature called Mail Privacy Protection. In what Apple is calling an advancement of its "privacy leadership," the ability to block marketers from tracking the open behavior of their emails is the first step in what could be a cataclysmic shift for the entire spam (I mean, "email marketing") industry.
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