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When it comes to marketing, smaller businesses often lose out to their larger competition because they can't afford sophisticated software tools.

Now digital marketing specialist IntellaSphere is looking to give small companies the edge with the launch of its new Freemium service, providing SMBs with access to a free suite of tools they can use to instantly start selling online, as well as find and expand online customers through targeted marketing.

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The new iPhone 6s and iPhone 6s Plus have not only gained a better display, better cameras, a faster processor and stronger casing, but also a bit of weight and thickness compared to their predecessors. However, to paraphrase South Park's Eric Cartman, the new iPhones are not fat, they're big boned.

Apple did not explain why its latest iPhones are heavier during the keynote, but the common assumption has been that it is caused by the more bend-resistant aluminum alloy used for their casings. However, environmental reports on the new flagships disprove this theory, while revealing where the actual weight difference comes from.

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It’s no secret that technology has evolved over time and improvements are being made on a regular basis. Brands are constantly working hard to create new and exciting equipment that can be appealing for both business and personal use. And because of this, it’s clear to see that with such advancements taking place and the digital world rapidly growing, tablets are now one of the most popular devices to hire for businesses alike.

But why are they so popular and what are the main benefits for hiring over purchasing? Continue reading to discover how hiring a tablet device -- whether that be an iPad, Kindle Fire or Samsung Galaxy -- could open up a world of advantages for you and your company as a whole.

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While the launch date of Windows 10 Mobile is still shrouded in mystery, Microsoft is at least treating platform enthusiasts to new Insider Preview releases. After a long wait, build 10536 arrives on Fast Ring with new features and lots of improvements in tow, but also its fair share of known issues. Development appears to be far from over.

To get to Windows 10 Mobile Insider Preview Build 10536, users on Fast Ring who are running Windows 10 Mobile Insider Preview Build 10512 will first have to upgrade their devices to builds 10514 and 10536.1000. Here is what's new in the latest release.

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As we rely more on using online services to control various aspects of our lives we end up with a host of login credentials that can be difficult to manage.

Toronto based identity specialist SecureKey is today launching its SecureKey Concierge service in the US. This allows consumers to choose a trusted credential they already have and use frequently to login to other sites, thereby eliminating the need for additional usernames and passwords.

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Opera Software has unveiled Opera 32 FINAL, a new release of its desktop browser for Windows, Mac and Linux, with an Android update due to follow.

Version 32 is another build light on major new features, with the company keen to promote its recent acquisition of the SurfEasy VPN service. What has been added is password sync, a new view for bookmarks and support for animated background themes.

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Is Windows 10 unstable? That's the question that’s circulating through the blogosphere of late. With even veteran Windows watchers like Mary Jo Foley and Paul Thurrott now documenting their frustrations with the new OS, the perception that Microsoft released Windows 10 before it was ready is beginning to grow.

A quick perusal of peer-to-peer support sites like www.tenforums.com will give you a taste of just how widespread the malaise truly is. From buggy device drivers to "vanishing" modern apps, Windows 10 seems to have arrived with more than its fair share of rough edges.

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Travel apps have evolved to make life easier for users, with regular updates and enhancements to features and usability. But new research highlights inadequate security in the 10 most popular mobile apps for travel on both Android and iOS devices.

The study by self-defending app specialist Bluebox looked at more than a dozen security parameters in the 10 most popular travel apps on the App Annie iOS Top App Charts and Google Play Top App Charts and revealed that critical flaws were present in all of the apps examined.

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Music streaming service Tidal seems to be going back to the old school ways, as well as morphing into an e-commerce site as it has now started selling physical music formats (i.e. CDs).

Prince is selling his new album, HITNRUN PHASE ONE, exclusively on Tidal, both in physical format copies and through downloads on the site.

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Listening to music on a smartphone speaker is passable, but to truly enjoy your tunes you should invest in good headphones and/or a Bluetooth speaker. While I enjoy bobbing my head while wearing my Beats Solo 2 headphones, sometimes I want to relax on my couch, lawn chair, or bed with nothing on my head. For this, I connect to one of my favorite portable Bluetooth speakers, the UE BOOM.

Today, Ultimate Ears announces a successor to that portable Bluetooth speaker -- the unimaginatively named UE BOOM 2. Yes, this popular speaker is getting an upgrade. The best part, however, is that the price stays exactly the same. Sweet!

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As our electronics become more and more advanced, there is still something that is severely lacking -- battery life. While there are always promises of longer-lasting batteries, they still prove to be deficient. Making it through a full day with heavy use is still impossible for most smartphones, causing consumers to carry battery packs and spare chargers.

Qualcomm's Quick Charge technology has been a godsend for charging. While it won't make your battery last longer, it will allow you to juice it up much faster. The second version of the technology, for example, can charge a device 75 percent faster than traditional methods. Today, the company announces Quick Charge 3.0 and it means even less time tethered to an outlet. Hallelujah!

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The first weekend of iPhone 6s and 6s Plus preorders are behind us, but Apple already looks ahead. This morning, the company presumably sought to quell last week's Wall Street jitters in statements to CNBC, Financial Times, and MarketWatch, among other news services popular with investors. This is perception-management at Apple's finest, and it is metaphor for success selling smartphones and why most competitors flounder by comparison.

I didn't receive the statement and so cannot attest to its veracity. But presuming esteemed financial news services accurately report, misdirection isn't much better than this. Apple doesn't give an exact figure, instead stating: "We are on pace to beat last year's 10 million unit first-weekend record when the new iPhones go on sale Sept. 25". How circumspect is that? Ten million the first weekend two weeks later?

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With everything from your local takeaway to fashion retailers and airlines now requiring an account, it is expected that within five years we will have, on average, over 200 accounts requiring passwords.

Managing passwords has become a nightmare for almost all internet users. In the face of this, people respond differently. Some of us use the same passwords for all our accounts. This is naïve -- each password acts as a gateway to our valuable personal data and using a single password means that one breach results in vulnerability on all fronts.

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Computers in cars have created wonderful advances in safety, navigation and performance. Of course, this makes automobiles far more complicated. By making vehicles internet-connected, however, we have opened them up to remote hackers. This is not just a theoretical vulnerability either; there have been actual proof-of-concept attacks on some Jeep models.

Unfortunately, this trend will likely continue. As long as cars are internet-connected, they will always be vulnerable to remote hackers. Today, however, Intel announces a plan to protect us from those evil-doers. You see, it has created the Automotive Security Review Board (ASRB).

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There are currently more than 600 million personal computers in use that are at least four years old and ready to be replaced, according to research from Intel. That is a huge number of people who are going to buy new computers in the near future, and they will all need to migrate their applications and data to their new PC. However, moving into a new PC can be a challenge. Most users have spent years shaping a comfortable PC environment -- its "personality". Getting a new PC similarly configured and setup, with all the applications and data, can be a daunting task -- one that is time-consuming and often difficult for non-technical consumers.

The good news is that migrating data and applications between computers doesn’t have to be an arduous, dreaded, fear-ridden process. A new computer typically means faster computing speed, more memory and enhanced new features. It also represents an opportunity to start fresh by organizing your computer’s content (i.e. archiving old files and cleaning up folder structures) before the transition. Transferring files and data between systems or via the same platform doesn’t have to be a complicated undertaking if you know the proper steps to take. Here are the three stages of an efficient and convenient migration.

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