Articles about Apple

Just because Apple CEO Tim Cook claims something doesn't make it true

The haughty headline from yesterday's Apple fiscal fourth quarter 2015 earnings report isn't big revenue or profit performance ($51.5 billion and $11.1 billion, respectively), but a figure given by CEO Tim Cook during the analyst call: "We recorded the highest rate on record for Android switches last quarter at 30 percent".

Blogs, and some news sites, set the statement off like an atomic blast of free marketing for Apple. The fallout spreads across the InterWebs this fine Wednesday, largely undisputed or corroborated. Just because Cook claims something doesn't make it true. To get some perspective, and to either correct or confirm the public record, today I asked a half-dozen analysts: "Does your analysis of the smartphone market support that assertion?"

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30 percent of iPhone buyers are Android switchers

As expected, Apple has broken its Q4 iPhone sales record, moving 48.04 million smartphones last quarter. That is an improvement of 22.33 percent year-over-year, from the 39.27 million units sold in Q4 FY2014. The boost in revenue is even higher at 36.03 percent, rising to $32.2 billion from $23.67 billion a year prior.

Android users seem to have contributed a great deal to Apple's record quarter, as 30 percent of iPhone buyers last quarter were Android switchers, according to the company's CEO, Tim Cook.

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By raising the price, HTC is making sure One A9 will flop

When HTC announced One A9, the Taiwanese maker said that its new smartphone would only cost $399 when it goes on sale in US. But, as it turns out, that is in fact, a "very limited-time promotional offer", as the price will be bumped up by $100 shortly after it starts shipping.

How limited is that offer? Well, the $399 asking price only applies to orders placed before 12:01 am on November 7. Afterwards, buyers will have to shell out $499 to get their hands on the smartphone. It is a very strange decision, as the lower cost is one of the few things that One A9 has got going for it.

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Apple might break its Q4 iPhone sales record

Apple may have broken its Q4 iPhone sales record, according to analyst estimates.

Forbes has aggregated all the predicted sales figures for the last quarter (Q4 FY2015) and found that the average estimate was 48.72 million, a 24 percent increase when compared to twelve months ago.

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Apple is the coolest brand and battery life doesn't matter in the world of wearables

Consumer opinion about wearable devices is somewhat divided, accordingly to a new survey by Juniper Research. The company found that the wearables market is dominated by Apple and Samsung, but it is Apple that manages to take the 'coolest brand' crown.

Microsoft will be disappointed to find itself ranked in 13th place, but the survey shows that it is the familiar technology companies that remain the most popular. Fashion and designer brands like Nike, Rolex, and Ralph Lauren account for a tiny percentage of sales. The research also found that there is a limit to what people are willing to pay for a wearable.

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Apple hit with lawsuit over iOS 9's Wi-Fi Assist

The Wi-Fi Assist feature found in iOS 9 has caught some people unawares, and many have complained that they have been landed with large bills due to increased data usage. Two individuals have filed a class action lawsuit in California against Apple, alleging that the company failed to properly explain how Wi-Fi Assist works.

While Wi-Fi Assist can be disabled, the plaintiffs say that Apple should reimburse anyone who found they were pushed over their data usage limits. The company now needs to defend itself against charges of violating Unfair Competition Law, False Advertising Law, and negligent misrepresentation. Apple is also accused of downplaying the risk of exceeding data limits.

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Anonymous browser Tor is coming to iOS 9 to boost privacy

The release of iOS 9 meant a lot of things to a lot a people. For Tor it means that the privacy-focused browser will finally be able to make its way to iPhones around the world. No particular timetable has been set out, but an iOS version of the anonymizing browser is on the cards.

In fact, it is more than just the Tor browser that's on the way -- "there are a bunch of pieces in the works", according to developer Nathan Freitas. Bringing Tor tools to iOS 9 will bring Apple's mobile devices in line with Android, and it's all thanks to new capabilities in the latest version of the operating system.

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Facebook says bad app coding caused iOS battery drain, not location settings

Many iPhone users were upset to find that battery life was rather shorter than expected. Fingers of suspicion started to point to the iOS Facebook app, and now the social network has released a fix as well as revealing that poor coding was to blame.

The latest version of the Facebook app goes some way to putting things right, but it is unlikely to be a complete fix. Facebook says it "found a few key issues and have identified additional improvements" in the app, but only "some of which" made it into the latest update. Something the company is keen to stress is that the Location History feature is not responsible, and provides details about two other factors contributing to battery drain.

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Apple releases iOS 9.1, OS X 10.11.1 El Capitan, watchOS 2.0.1 -- here's what's new

When Apple releases an update for iOS these days you can expect to find new versions of OS X and watchOS too. So, today, on top of making iOS 9.1 available for iPhone, iPad and iPod touch devices, Apple is also bringing OS X 10.11.1 El Capitan to Macs and watchOS 2.0.1 to Apple Watch. So, let's take a look at what's new.

The common denominator between the three operating system updates is a refreshed collection of emoji, which now includes over 150 new items -- and, yes, the middle finger emoji is among them as the controversial photo above would suggest. But, probably, the most-awaited changes are under-the-hood.

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Mac and iOS users warned about Apple support scam

Windows users have long been the primary targets of all manner of security attacks, but now the tide is turning towards Mac users. In recent years there have been more viruses and malware attacks aimed at OS X, and security company Malwarebytes is now warning that Mac owners could fall victim to support scams. iPhones and iPads are also at risk.

It's a story that will be familiar to PC owners: fake technical support agents offer to remotely connect to a victim's computer to fix a (fake) problem, and then take control of the system and wreak unknown havoc. Apple does have its own, genuine remote support system accessible through ara.apple.com, but fraudulent pages with similar addresses are being used to trick people into installing remote access software.

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Apple's aggressive recruitment allegedly drives motorcycle startup to bankruptcy

Although Apple has never publicly confirmed that it is developing an electric car, the company has been aggressively hiring auto experts from the likes of Tesla, Ford and Mercedes-Benz.

Now, this strong-arm recruitment has resulted in a startup specializing in electric motorcycles having to close its doors for good due to losing all of its top talent to the iPhone-maker.

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Consumer reports dismisses iPhone 6s 'chipgate' with battery life tests

You may have read that some iPhone 6s and iPhone 6s Plus units have better battery life than others, and that, in order to get the "best" version, your new smartphone must come with the TSMC-made A9 processor. The A9 processor manufactured by Samsung has been said to be less energy efficient, leading to shorter battery life. But how much of that is true though?

Consumer Reports has tested two iPhone 6s units, one with a TSMC-supplied A9 processor and the other toting a Samsung-made A9 chip, and found that that the difference in battery life between the two units is entirely negligible. So, naysayers can now put an end to all the "chipgate" talk.

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There are just 6.5 million paying Apple Music users

Apple Music has managed to retain just 6.5 million subscribers willing to pay for the service four months after launch. Tim Cook has revealed that there are 15 million users in total at the moment, meaning that 8.5 million are making use of the free trial period.

Apple has previously claimed that it was managing to hang onto 79 percent of free trial users, converting them to paid subscribers, but these latest figures -- direct from Cook -- are at odds with this. But the real question is, how many of these paying subscribers simply forgot to cancel their subscription at the end of the trial period?

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Apple pulls hundreds of iOS apps from its store for privacy violations

More than 250 apps have been pulled from the Apple App Store for secretly gathering users' information including email addresses, device serial numbers and details of other installed apps.

Apple's action comes as a result of a report from analytics service SourceDNA which uncovered the apps built using an SDK from a Chinese advertising company called Youmi. This allowed them to access the information via private APIs and send it back to Youmi's servers.

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Microsoft is worryingly cagey about Surface Book benchmarks

The new baby in Microsoft's Surface family is the Surface Book. The convertible device has a striking look, as well as a striking price -- particularly if you opt for the newly announced 1TB model -- but Microsoft has been keen to promote performance.

At launch, the claim was made that the Surface Book is twice as powerful as a MacBook Pro. When the $3,199 1TB model was announced, Microsoft repeated the claim. Being quite a fan of evidence, I was intrigued by the fact that the claims were not being backed up with raw data from benchmarks. I asked Microsoft for more details, and found the company to be really quite cagey (and repetitive) in what it had to say.

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