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Slemma launches cloud data visualization tool aimed at smaller businesses


Whatever the size of a business, data is a crucial part of understanding and managing what's going on. But if that data is coming from several different programs it can be hard to pull it together to gain meaningful insights.
Slemma is a new browser-based data visualization tool that gives businesses an intuitive, collaborative and measurable view of their important metrics.
IBM and Facebook team up to offer tailored marketing


All advertisers are keen to use the power of the Internet to deliver the right message at the right time. From today IBM and Facebook will be collaborating on the delivery of tailored marketing to help with that process.
IBM's marketing cloud clients will be able to utilize Facebook's powerful ad capabilities such as Custom Audiences, along with IBM's deep analytics and design features, to target their customers across applications, devices and time.
Birst shapes data analytics around the user


Data is in many ways the lifeblood of business, yet there are many different ways to present and use the results of analysis.
Business intelligence specialist Birst is launching its Birst 5X Adaptive User Experience which allows users to work with data in the way they want without suppressing their curiosity and creativity.
Companies team up to create powerful Internet of Things solution


The Internet of Things is set to change many aspects of the way we live, but for companies and developers it represents a whole range of challenges when it comes to integration with existing systems and analyzing the extra data it generates.
Now analytics specialist Glassbeam and development platform supplier ThingWorx have announced a collaboration to allow their solutions to work together.
Incentive launches Dropbox integration for secure file collaboration


Businesses often use different applications to create, store and share content. Whilst most enterprise collaboration tools allow for some sort of file sharing it can involve additional time and effort importing data.
The Incentive platform is now making sharing information easier by adding one-click integration with Dropbox cloud storage.
Smart meeting service helps bring business people together


As the workforce becomes increasingly mobile, setting up meetings and making sure time spent in them is used effectively becomes more and more difficult.
Israeli company Meeter is launching a 'smart meeting' solution that doesn't only automate the scheduling of meetings, but also provides a standardized framework for managing what happens during them and collects documentation on what happened.
Microsoft and Adobe team up to offer integrated marketing solution


Enterprises are always looking for ways to better understand and connect with their customers. The Adobe Summit in London this week is being used to launch a partnership with Microsoft that will integrate Adobe's Marketing Cloud Solutions with Microsoft's Dynamics CRM.
The partnership will offer businesses an integrated CRM-marketing solution across a range of industry segments including financial services, travel and leisure. It's aimed at helping eliminate the frustrating customer experiences that result when efforts are fragmented.
New platform gives one-person developers the tools for faster app creation


Businesses and development teams are under ever more pressure to produce new apps to meet tight deadlines, this can lead to the creation of apps that fail to meet user requirements.
Platform as a service company WaveMaker is looking to streamline the development process for enterprise developers and non-programming users with the announcement of WaveMaker Desktop, a free, open source, browser-based, single-developer version of its recent WaveMaker Studio 7 release.
New app set to streamline small business accounting


Many small business owners see accounting as a necessary evil. They know they need to stay on top of their sales, cash flow and so on but the actual process of doing so is a chore.
Now a new mobile app called ONE UP is claiming to reduce the amount of time taken to handle accounts to just a few minutes per month. It automatically synchronizes with banks and provides suggested entries that can be validated with a single click. In addition the ONE UP suite includes automatic inventory, CRM and invoicing.
New tools help speed up the unlocking of business intelligence


Where business intelligence is concerned it's often the case that companies don't lack data. However, they struggle to use the information they have in a way that offers meaningful insights.
San Francisco-based cloud analytics provider GoodData is releasing some new additions to its platform to break down the barriers of traditional business intelligence and improve self-service options without compromising the IT department's need for data governance and integrity.
HighQ brings confidential collaboration to the cloud


There are lots of options for business collaboration but security of data is always a concern, especially when implementing cloud solutions.
The answer to these worries may lie with cloud collaboration specialist HighQ which is launching Collaborate 3.4, the first hybrid version of its platform providing both cloud and on-premise secure storage of data.
New partnership helps businesses analyze and present Birst data


Business intelligence systems have in the past delivered large amounts of data but in a format that wasn't necessarily easy to use as it was extracted from legacy systems.
In an effort to make BI data more accessible, cloud intelligence and analytics specialist Birst has announced a partnership with Tableau Software to combine the latter’s powerful visual analytics with Birst’s agile and scalable Cloud BI data platform through an ODBC connector.
Salesforce integration helps PandaDoc deliver better sales content


Producing documents has in the past been the slowest part of the sales process. Collecting information and putting it into quotes and proposals can take up a lot of sales staff time that could be better used in other tasks.
California-based PandaDoc is announcing its software's integration with Salesforce to make sales proposal and quote generation faster and more personalized.
Why traditional email marketing techniques aren't dead [Q&A]


Most of the hype around online marketing these days seems to revolve around using social media, big data and other tools to predict what the customer wants.
It would be easy to assume that outbound marketing techniques like email campaigns have become a bit last century, but Victoria Godfrey, chief marketing officer at B2B data provider Avention thinks otherwise. We spoke to her to find out why.
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