Articles about Spotify

As with all things Apple, there’s been a lot of talk about its new music streaming service, ingeniously named Apple Music.

After it got officially unveiled and showcased during this year’s annual Apple Worldwide Developers Conference (WWDC), the initial amazement was quickly replaced by a profound feeling of meh. Onstage the company said it would transform the listening experience for fans, and the creative act for artists, but once the hype died down it became obvious -- it’s not really offering features you can’t find elsewhere in the market. And then it hits you -- the price!

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It has been rumored for as long as we can remember (well... almost...). The idea that Apple would launch a streaming music services -- bearing in mind everything else Apple does -- is something that just makes sense. Now the cat is out of the bag as the rumor is confirmed by Doug Morris, CEO of Sony Music.

The official announcement will come from Apple at its World Wide Developers Conference tomorrow (Monday 8 June), but Morris' statement in an interview in the Midem Music Industry Festival in Cannes is a solid source. He said that the launch will represent a "tipping point" for the industry as music listeners make the move from downloading tracks to streaming them on demand. Just don't expect Apple service to be free.

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It's a big week for Google, as the company holds its I/O event. We've seen the next version of Android, for the moment simply known as M, and users can install a preview version of it now. There was Brillo, which aims to take Android into the growing Internet of Things market and many other announcements.

As for Android Wear, Google's foray into smartwatches, there are improvements coming there as well. Spotify is also announcing support for the wristwear.

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When it comes to coffee, I am pretty open-minded, brewing many different brands with my Keurig. Hell, the use of that single-cup brewer is sacrilege to many aficionados, but I enjoy it. Away from home, however, I drink Dunkin' Donuts, 7 Eleven and, of course, Starbucks. While the Seattle-based Starbucks is not my favorite coffee, I go there more often than the other two. Why? The ambiance. I enjoy being in the coffee shop, as it is trendy and they play interesting music. Oh, and free Wi-Fi!

Apparently, I am not alone in enjoying the music that is played in Starbucks, as the company is joining forces with my favorite streaming music service, Spotify. While this partnership seems odd on the surface, it actually makes a lot of sense.

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