Articles about Apple TV

At least twice over the past decade Apple has been close to announcing its own television. Not the Apple TV set top box but actual big screen TVs with, well, big screens. But both times I’ve heard about this Apple backed away at the last minute. And the reason why they did was because even an Apple television would be just another television with an Apple logo. Steve Jobs realized that TVs had become a commodity and there didn’t seem to be an obvious way to make Apple’s television special.

I’m not here to say Apple has finally found its TV design path as suggested in Walter Isaacson’s book and will be doing a big screen TV after all. In fact I’m pretty sure Apple will never sell its own TVs. But I think Cupertino has finally figured out a way to grab an important and profitable part of nearly all TVs, controlling the future of video entertainment in the process.

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As far as I'm concerned, Apple won 2015 -- feel free to disagree. According to yours truly, the privacy-focused company holds the crowns for best smartphone (iPhone 6s Plus), best tablets (iPad mini 4, Air 2, Pro), best smartwatch (Apple Watch) and, of course, the best streaming media box of the year. Yes, I am talking about the amazing 4th gen Apple TV.

Did Santa bring you one for Christmas this year? Well, you must have been good, because it is a wonderful steaming media box. Actually, it is much more than that; it is also an incredible gaming console -- the Siri remote doubles as a passable gamepad. Ready to use the Apple TV? Here is what you need to do first.

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The brand new Apple TV is now on the market, and it is receiving some attention. Capability is in the eye of the beholder, but of course, being Apple, it has its fans. This time around the platform has opened up a bit more and slipping in now is music darling Pandora.

The streaming service is announcing that it is now launching on the the new Apple TV. The service already supported many different devices, but this adds one more to the arsenal.

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This year has been quite an Apple-themed affair for me. I bought the new iPad mini 4, iPhone 6s Plus and the newest Apple TV. While I love all three, the TV-connected box has been the most surprising. What do I mean by this? Well, while I expected it to be great, I didn't realize just how much fun it would be. Besides being a very capable media box, it is quite the enjoyable gaming console, and I adore the intuitive Siri Remote.

While the Siri Remote works well and feels pretty great in my hands, it is obviously fragile. If I was to fall asleep watching a movie or something, and it fell out of my bed onto the hardwood floor, I am not confident that it would survive. The glass trackpad would probably shatter. Today, however, Griffin announces the availability of the Survivor Play protective case for the Siri Remote. This inexpensive accessory will help prevent damage.

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People have different needs. This is why saying one piece of technology is better than another is subjective. The Xbox One, for instance is a more powerful device than the new Apple TV. It has, by far, superior hardware and can do more things. And yet, if you do not need that raw processing power, and prefer casual games to expensive console-grade games, Microsoft's console may be too much. In other words, it doesn't make sense to spend the money on Xbox One if you only need it for streaming media. Sure, it can run Halo 5 and play Blu-ray movies, but I really don't want those things and I am sure there are others like me too.

Enter the Apple TV. I bought this little 4th generation box for $200 despite owning plenty of devices that can already handle streaming media. Why? because of its potential. You see, with access to Apple's App Store, the future will be really bright for it as a media machine, but more importantly, a gaming console. Yes, the Apple TV is a Trojan horse in a sense -- it comes into your home disguised as a run-of-the-mill media streamer, but becomes the future of gaming too.

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If you have a lot of stored media, such as music, photos and DVDs, and would like to get access to it through your home theater, then you need a bridge. That means a media server and an end-solution, and there is perhaps no better choice than Plex for this. The server is free and it can run on almost any computer platform. Then all you have to do is spare a bit of money for the app, which is also platform agnostic.

Now Plex is announcing that its software is arriving on the new Apple TV. That's good news for those who have shelled out the money for the set-top box out of Cupertino. This is the first time Plex is on Apple TV, as it wasn't available on the previous versions. At least not directly -- there were tricks for getting it running on the box, though they were not easy to pull off.

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True to its word, Amazon has made good on an earlier promise (or threat, depending on your point of view) not to sell Apple TV. In what will be widely regarded as an aggressive marketing move, the online retailer has cut out Apple TV like a cancer. The block on sales comes just as Apple launches its latest streaming device, and the sanctions also affect Google's Chromecast.

Previous links to such product now 404, but there are still a few accessories scattered through the store. But the ban does feel like a case of Amazon cutting off its nose to spite its face. While it does means that Amazon is able to take steps to fight the competition, it does so at the cost of hurting its customers.

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Streaming set-top boxes are no longer about media consumption. The newest entrants—from Amazon, Apple, and Google—fit into a larger lexicon of connected digital lifestyles. Think intelligent television for the information-obsessed and for visual voyeurs demanding the highest-quality video that is commercially available.

On Oct. 1, 2015, I started testing the new Amazon Fire TV, which goes on sale October 5th. I will later review the newer Google Chromecast but unlikely Apple's device (because a review unit isn't available and I wouldn't buy one for personal use). There is nothing radically new about Fire TV. It's more of the same only much better. Key benefit for some: 4K Ultra HD video support. Benefit for all: Enhanced voice-interaction capabilities that include Amazon's Alexa digital assistant. Then there are iterative enhancements that improve overall benefits.

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As of 29 October, shoppers will no longer be able to buy Apple TV or Chromecast devices from Amazon. Citing compatibility issues with Prime Video, Amazon emailed marketplace sellers to inform them it is not accepting new listings for the two media devices, and any existing listings will be removed at the end of October.

The move indicates not only the importance Amazon places on its streaming Prime Video service, but also that it views Apple and Google as serious rivals. The two companies have yet to respond to the news, but it is unlikely to be well-received.

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Apple’s shares went down some two percent following Wednesday's event which saw the unveiling of a couple of new products.

Apple unveiled the iPhone 6s and the iPhone 6s Plus, as well as the new iPad Pro, Apple TV and a couple of new features for the Watch.

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Apple just unveiled its new Apple TV at a media event. The set-top box, which is part gaming console as well, boasts several new functionalities including the iOS-based tvOS, support for voice-search Siri, and a new app store designed just for the media streaming device. Despite all these features, there are a couple of off-putting limitations that you should consider before purchasing the new Apple TV.

The Apple TV was rumored to be a great gaming console with support for tons of iOS titles. But when Apple stepped on the stage to make the announcement, not only did the company not announce those features, making it clear that not all the iOS games will support the TV, a couple of things that the company did unveil now are making the whole package, which starts at $149, less exciting.

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At a media event today, Apple announces an update to the Watch. The Cupertino-based company announces watchOS 2 with support for native apps, and on the hardware side, the new gold and rose gold aluminum Apple Watch Sport models. Available as a free upgrade, watchOS 2 will become available on September 16.

At the event, where the company also unveiled the iPhone 6s, the iPhone 6s Plus, the iPad mini 4, the iPad Pro, some much-anticipated features for the Apple Watch were announced. Among many new features, the company said that watchOS 2 is bringing support for native apps -- finally you can run an app on the Watch, instead of mirroring it to your timepiece, as well new watch faces. The company said that it would make apps faster and more fluid.

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Streaming media is not the future -- it is the present. Services like Hulu, Netflix and Spotify are all the rage with millennials and beyond. While some television sets have integrated access to streaming, most do not. Instead, consumers must buy a media box, such as Roku, Amazon Fire, or Apple TV.

Apple's offering has always been attractive, but the company has not updated it in a number of years. Today this changes, as Apple unveils a refreshed Apple TV running the newly-named "tvOS" operating system, which is based on iOS. This may be the most exciting thing to happen to television since we found out who shot Mr. Burns on The Simpsons.

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Apple knows how to put on a show, and today is no different. Even those with little more than a passing interest in the company are (come on, admit it!) eager to see exactly what will be unveiled. For the most part we know what to expect. There's the iPhone 6s, iOS 9 and Apple TV which are all but guaranted to make an apperance, and there have been suggestions about the long-rumored iPad Pro. Whatever the event holds, there is sure to be at least one surprise, and there's not long to wait to find out more.

There's a live stream if you fancy watching the event live, but if you're not able to for any reason we've got you covered with this live blog. Thing kicks off at 10am PDT/6pm BST -- just keep hitting refresh for the latest updates!

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In just a few hours Apple will be taking the wraps off its latest smartphones, iOS 9, and possibly a new game-centric Apple TV. The event is scheduled to start at 10am PDT/6pm BST, and as always it will be streamed live so you can tune in at home or (maybe) work.

Apple likes to preach to the faithful, so there are the usual restrictions in place. Live streaming the event requires Safari 6.0.5 or later on OS X v10.8.5 or later; Safari on iOS 7.0 or later. Streaming via Apple TV requires second- or third-generation Apple TV with software 6.2 or later. This year, there’s another way to watch as well -- using Microsoft Edge on Windows 10.

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