Articles about Apple Watch

The Apple Watch launch is a brand-damaging botch job

It really is amateur hour at Apple. The tech giant’s first major product line launch in years has gone badly wrong, with the original in-store sales date scrapped, and no word of when the Apple Watch will actually go on sale for people to, you know, buy.

Sales predictions, and online pre-order numbers look great, but that’s about the only thing that’s good about the launch of the first new product line to come from Apple under Tim Cook’s stewardship. Frankly, everything else associated with the launch has been a balls up from start to finish.

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Apple Watch is coming… but when? [Update: not any time soon]

Apple’s first wearable went up for pre-order last week, with early estimates suggesting it managed to sell close to a million devices in the US in one day alone. Reuters estimates 6 percent of US adults intend to buy the device. Oddly though, Apple has so far not released any official pre-order figures, which is strange if the device is the success that it appears to be. Why isn’t Apple shouting about it from the rooftops? What is it waiting for?

Another more pertinent question is this: when will Apple start selling the device -- for real -- and in-store? 24th April you say? Well that’s what Apple originally said, but that no longer appears to be the case.

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Apple Watch first-day preorders nearly 1 million in the US alone

While Apple haters would love to see the company’s latest product fail, it looks as if the tech giant currently has another sizable hit on its hands with Apple Watch. High preorders have already triggered the predictable backlog -- supply was always going to fall short of demand, Apple knows how to play this game -- with shipping times now at least a month for all models.

Slice Intelligence tapped its panel of over 2 million online shoppers to size up the early demand for Apple Watch, and also for the new MacBook, and the sales estimates make for interesting reading.

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Apple thinks Apple Watch customers are completely stupid

Apple thinks Apple Watch customers are completely stupid

Today Apple started taking orders for Apple Watch, and the world is agog. It's online only this time around, so there are no amusing articles about nutters camping outside Apple stores for six months living on noodles and coffee just to be first through the door -- people are, in many cases, buying blind. We've already baulked at the price of the Apple Watch Edition, but today Apple released details of its AppleCare+ extended warranties and, my god, do they make for interesting reading.

There has already been much said about the pricing of the various Apple Watch models -- not least the Apple Watch Edition -- and Apple is sure to make quite a markup on the precious metal version. Not content with raking in the cash through its sales of wrist-bound hardware, Apple is trying to squeeze every last possible cent from its customers. If something goes wrong with your Apple Watch, even if you are covered by the extended warranty, it's going to cost you a pretty penny to get things fixed. If you were foolish (er... lucky) enough to invest in the Edition, the costs are absolutely astronomical.

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Newest Apple reviews are rotten

I typically don't pull together review roundups, but bloggers and journalists with early access to Apple Watch and 12-inch MacBook beat the products senseless. Not even Wall Street Journal gives glowing look at the laptop; the pummeling is among the most brutal. Meanwhile, The Verge repeatedly gut-punches the smartwatch. Two themes rise from the many reviews, even those trying to cover up pooh with perfume: The devices are beautiful, but performance is a lumbering beast.

Welcome to the Tim Cook and Jony Ive era of putting form before function, and to a fault. Apple's CEO and design chief may not be the dynamic duo shareholders hoped for. The first truly new products to emerge under Cook's stewardship receive a collective meh, which should scare any intelligent buyer witless. Because if the past means anything, the carefully chosen coven of early reviewers embrace newfangled Apple things like the Devil clings to sinners. But not this week.

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Apple Watch won't be 'wildly successful'

As the clock passes Midnight and takes us into April 10, Apple Watch preorders begin. Sales start two weeks later. The buzz is big, but will actual demand be? Argus Insights, an analyst firm that is new to me, doesn't see strong sales ahead. The metrics are interesting: 7.8 million social interactions and 65K online reviews about wearables.

"Though the Apple Watch will of course be successful, we don’t see the product to be wildly successful", John Feland, Argus founder, says in a statement. I reviewed the firm's report, which data is from September 2014 to end of March 2015, and it's interesting reading. The question, and Apple Watch sales likely will answer: Is online social buzz a means for predicting a product's success?

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Before our buying polls close, please answer: Will you buy Apple Watch or Chromebook Pixel?

Cast your vote in Linus Torvalds' Linux version numbering poll

If you haven't responded to either of our most-recent buying polls—Apple Watch and Chromebook Pixel—it's not too late. Preorders for the timepiece start April 10. The laptop is available now, but with long-wait ship times. I purchased the higher-end Pixel, which review is underway. Whether or not one of our writers will test the smartwatch is uncertain.

Polls of this nature are meant to gauge what a specific audience, BetaNews readers, plan to do. Often what respondents would like to buy isn't what they do. For lots of reasons: Budget; spousal or partner objections; availability; competitive pricing; early product reviews; and more. Results better reflect your intentions as the sample size increases. So, please, take a few seconds to answer each poll, if you haven't already.

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Apple Watch will benefit traditional watch companies

It’s been six months since Apple officially announced its Apple Watch, which is currently one of the most anticipated releases of the year.

Apple will be joining tech giants Samsung and LG in the smartwatch market, but those aren’t the only companies they will be competing with. Last week at the Baselworld 2015 jewelry trade show in Switzerland, several traditional watch companies revealed smartwatches of their own.

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Apple Watch's potential profits are scary

Behind buying polls there are as many questions as answers, like: "How many people saying they will buy X, really will?" Oftentimes the number wanting something and actually getting it are usually much less than tallied results indicate. Considering those caveats, our Apple Watch buying poll nevertheless illuminates how the device could be hugely successful even from a small number of sales. I do mean big.

Among the more than 1,100 respondents, as I write, 19 say they will buy Apple Watch Edition, which price ranges from $10,000 to $17,000. Assuming they all purchase and do so on the cheap, the math is easy: $190,000. Another 482 people want either of the other two models (Sport and standard Apple Watch). for $216,618 calculated at base prices of $349 and $549, respectively. The closeness of these two total dollar figures, possible profit margins behind them, and differences per-customer profits are ghastly.

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What could you buy for the price of Apple Watch?

As Apple Watch hype increases and the preorder date (April 10) approaches, a question gnaws me: Why would anyone spend so much money on the device? Our BetaNews buying poll now exceeds 1,000 responses, which is large enough sample-size to get some sense of the readership's intentions. Fourteen (2 percent) of you plan to buy the Edition model, which price ranges from $10,000 to $17,000. No disrespect, but talk about money to burn! Forty-five percent of respondents plan to purchase any Apple Watch, while another 5 percent of you are undecided.

So I wonder: What could you buy instead of Apple Watch? I intentionally single out the big spenders, settling on $13,000 as mean between $10K and $17K, being it's such a lucky number and Apple looks to make lots of luck—eh, money—from the smartwatch. Before continuing, an important reminder: Functionally, there is no difference between the cheapo timepiece ($349) and its massively-expensive sibling. The price difference is all bling.

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Apple Watch is the Aston Martin of wearables

I guarantee the Apple Watch will shake up the wearable market and, as with many of Apple's other launches, cause a change in customer behavior because the product experience, the interface and the build quality will be beautiful. Apple Watch will become the standard that all others are measured by.

Is a digital watch the innovation the mass market is looking for? I doubt it, but if Apple crack the display of information on a tiny screen and the input needed to drive it, then it takes us one step closer to world and human-computer interaction that is interface free and therefore, frictionless.

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Most consumers don't care about Apple Watch

Is the Apple Watch not going to make the impact Apple is hoping for over in its home turf of the United States? This is the case according to a fresh poll of Americans.

The Reuters survey, carried out by Ipsos, took in the opinions of 1,250 US citizens, and found that 69 percent said they are not interested in buying Apple’s smartwatch.

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Apple Pay is the reason Apple Watch won't fail

Apple Watch launches

If you watched the Apple keynote, then you got a great view of the Apple Watch. While I’m definitely not one of the few who will buy the $10,000 version of the watch, I do believe it will be a success, largely due to one feature: Apple Pay.

Samsung, Motorola, and Pebble already have watches with similar features to the Apple Watch. In fact, I thought it was funny to listen to Apple employees talk about how they can’t live without their Apple watch because of all the notifications the watch sends to their wrist.

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OMG people, I am not wearing an Apple Watch, it's Android Wear, get a clue!

Something has me enraged this week and I don't think it's going to stop any time soon. I can hardly talk about it, as it makes my blood boil. Before I go into it, let me say that I have been wearing a Samsung Gear Live for months now and I love it. I'm not going to lie, I hoped that people would ask me about it when I wore it -- like a conversation starter -- but no one did. I even made sure to use it in a very ostentatious manner, wildly swiping and positioning my arm in such a way that my wrist would display the watch. Nothing. No one said anything.

Then Apple Watch happened. This past Monday, Apple had a proper keynote address for its watch, and the media lapped it up. As a result, Apple Watch was all over the mainstream media. So here is what's making my blood boil -- since that event, every asshole I encounter asks me if I am wearing the Apple Watch. Grrrr. I'm wearing the same smartwatch that I've been wearing for months, people. Get a clue!

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Why Apple Watch could be doomed

"The most advanced timepiece ever created". This is how CEO Tim Cook described the Apple Watch at his firm’s official launch event.

However, will the device’s flashy exterior and high-tech internals be enough to ignite the wearable market? Will it even be enough to tempt consumers to pay the $349 for the basic edition, let alone the $10,000 for the 22-carat gold model? These are the questions that Apple execs will surely be pondering, even with the launch event being well-received for the most part. There are many hurdles that Apple will have to overcome if its first foray into the wearable market is a successful one and we’ve listed a few of them below.

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