Search Results for: wwdc

Timing is everything, particularly in business marketing tactics. Surely it's no coincidence that hours before Apple's big developer conference, where questions about iPhone's future and product innovation loom large, that Microsoft announces plans to buy social network LinkedIn. Hehe, how do you like them apples?

The merger will split tech news and analysis coverage this fine Monday and spill over to tomorrow, robbing Apple of the attention it needs now to subdue rising negative perceptions about the future. Global smartphone sales are slowing and iPhone accounts for 65 percent of total revenues. Meanwhile, the fruit-logo company hasn't perceptually lifted the innovation meter since before cofounder Steve Jobs died nearly five years ago. Apple needs to deliver wow and have bloggers and reporters giggle with glee all over the InterWebs.

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Apple's Worldwide Developer Conference kicks off today, Monday 13 June, in San Francisco, with the big keynote speech scheduled for 10am PDT/1pm EST/6pm BST. As always it will be streamed live so you can tune in at home or (maybe) work.

As WWDC is for software developers, Apple doesn’t usually reveal major new hardware -- typically it’s just updated versions of existing products. We're expecting to see makeovers for iTunes and Apple Music, a massively improved Siri, and iOS 10 and macOS 12 (Apple is rumored to be dropping the X from the OS name). There are likely to be some interesting surprises too.

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Diversity is one of the latest buzzwords that tech companies are keen to throw around whenever the chance arises. If you were to knock back a shot of something every time it cropped up in press releases, keynote speeches, and company reports, rates of global alcoholism would shoot through the roof. Now a follower rather than a leader, Apple is ready to jump on just about any bandwagon that happens to be passing.

Google, Microsoft and other companies have recently waxed lyrical about the diverse sexual and racial makeup of their workforces -- it looks great for public relations, after all -- and Apple wants a slice of that pie for itself. It's a company that is highly adept at capturing the zeitgeist; as my colleague Joe Wilcox puts it, Tim Cook is an opportunist. The latest attempt to curry favor with the in-crowd, it seems, is to wheel out a few token women at today's WWDC keynote.

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Apple's Worldwide Developer Conference kicks off today, Monday 8 June, in San Francisco, with the big keynote speech scheduled for 10am PST/6pm BST.

As WWDC is for software developers, Apple doesn’t usually reveal major new hardware -- typically it’s just updated versions of existing products. You can certainly expect news on iOS 9 and OS X 10.11, as well as Apple Watch.

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It has been rumored for as long as we can remember (well... almost...). The idea that Apple would launch a streaming music services -- bearing in mind everything else Apple does -- is something that just makes sense. Now the cat is out of the bag as the rumor is confirmed by Doug Morris, CEO of Sony Music.

The official announcement will come from Apple at its World Wide Developers Conference tomorrow (Monday 8 June), but Morris' statement in an interview in the Midem Music Industry Festival in Cannes is a solid source. He said that the launch will represent a "tipping point" for the industry as music listeners make the move from downloading tracks to streaming them on demand. Just don't expect Apple service to be free.

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Tim Cook took to the stage at Apple’s Worldwide Developer Conference yesterday, to announce iOS 8, the next iteration of the company’s mobile operating system. As expected, the forthcoming release builds on the foundations laid down by its predecessor, refining elements and introducing some new features.

Craig Federighi, SVP of Software Engineering, ran through a lot of the changes yesterday, including interactive notifications, HealthKit, Family Sharing, Spotlight Suggestions, iCloud Drive, Continuity, Photos with iCloud, and context sensitive predictive text. But there were loads of features that Federighi didn’t mention.

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Apple's Worldwide Developer Conference kicks off today, with the big keynote speech scheduled for 10am PST/6pm BST.

Among the highlights we can expect to see OS X 10.10, which might, possibly, be called 'Yosemite' (the OS X banner showing at the Moscone Center in San Francisco has the famous California national park in the background), and iOS 8, plus new versions of existing hardware, and maybe a few surprises.

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There’s no question that iOS 7 is a sexy looking mobile operating system. Jony Ive and his team have done a fantastic job of reinventing and modernizing the interface, but the great news for fans of Apple products is iOS 7 isn’t all style and no substance.

Apple ran through a lot of the new or improved features yesterday, including Control Center, AirDrop, Photo app, Siri (with added Bing!), iOS in the Car, FaceTime Audio, and iTunes Radio. But there were features that Craig Federighi, SVP of Software Engineering, didn’t mention but which appeared on a slide in the background.

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Apple events are always preceded by rumours and occasional leaks, so we usually have at least a rough idea of what to expect prior to the keynote. There haven’t been any major leaks ahead of this year’s Apple Worldwide Developers Conference which could mean one of two things -- there’s nothing really big coming, or there’s something so big to be announced, security is super tight.

We do know some of what Apple CEO Tim Cook will talk about when he takes to the stage later today, and we have a good idea of what else might be announced, so prepare to get excited for the following…

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Apple's yearly developer conclave is here, and we're expecting a good deal of news out of this year's event. We'll see the debut of iOS 6, and likely a significant refresh to the Mac lineup. Of course, Apple always likes to surprise, so it's fairly likely that some of the rumors we've heard -- from new native apps to some enhancements to iCloud -- will also be announced.

WWDC 2012 is also the first major company event to happen after the death of Apple founder and CEO Steve Jobs. It will be interesting to watch how CEO Tim Cook and the team handle the event without their iconic and charismatic leader running the show.

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Apple's annual Worldwide Developer Conference will take place June 11-15 at the Moscone Center in San Francisco, but forget about going. That's because tickets sold out in only two hours, the fastest in the conference's history. In 2010, this took 10 days to occur, and in 2011 eight hours.

Like last year, 2012's event is expected to focus on software. Mountain Lion should be released during the event, which brings more iOS-like features to the desktop. Conversely, iOS 6 is also expected to debut at WWDC, although we seem to know a lot less there.

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One way or the other, Steve Jobs will likely be the story of this year's WWDC. The keynote is to be led by senior marketing VP Phillip Schiller, but if The Jobs is to appear anywhere, our bets would be on the "one more thing' spot about 45 minutes into the presentation. With whispers of his return to health spreading through the usual channels, it's difficult to imagine him not, at the very least, leaving a taped message. If there's no word from him at all, that will still be the story as the faithful will probably speculate about his poor condition. More on WWDC in What's Next, as we move forward on this Monday.

Pre-verts dissect new phone for your amusement

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Today, Apple officially announced that its annual Worldwide Developers Conference (WWDC) is scheduled this year for June 8-12 at the Moscone West convention center in San Francisco, California. The conference plays host to some big Apple announcements, generally one focused on operating systems, one about new software, and one about hardware or platform developments.

Last year, the big announcement was the iPhone 3G, but MobileMe was also premiered, and a look at OS 10.6, also known as "Snow Leopard," was given. At that time, the release date for the OS was simply "next year." A later timeline from Apple showed its release as "Q1 2009."

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In this second part of BetaNews' interview with analyst Carmi Levy yesterday, he discusses the iPhone's pricing, as well as the importance of Apple's mobile synchronization service, MobileMe.

When the original Apple iPhone was released last year, there were two glaring omissions which analysts spotlighted right away: One was the lack of support for third-party applications, which some just plain couldn't understand. Obviously, that part was addressed yesterday.

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Don't expect the next version of Cupertino's operating system to be anything new. However, it will focus on performance and quality, to "lay the foundation" for the future.

Apple's popular "I'm a Mac; I'm a PC" commercials have recently made light of the perceived stability and unreliability of Vista. So the coming release of Mac OS X 10.6, code-named "Snow Leopard," could theoretically put Apple at risk for the same brand of criticism.

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