Windows 8 can become Windows again!
In my last article, "Microsoft, Metro takes our choice away!", I discussed the need for Windows 8 to better use the long heritage of the operating system, rather than try to be something so totally new.
As a Windows software developer I want to see Windows 8 do well on the market, but I realize that end users will dictate that outcome. There is a reason Windows, despite its ups and downs, has become the most popular computer operating system on the planet. It has provided a huge number of people so many choices that it allows them to accomplish many important things. This follow-up article is just one programmer's ideas about how to leverage this power and heritage to make Windows 8 even better.
Microsoft, Metro takes our choice away!
I don't dislike Metro, as indicated in my Windows 8 Consumer Preview review. That doesn't mean everyone will, or even should embrace the new user interface. Early reception to Metro is mixed. I think Windows 8 has great potential and may be a market success, but Microsoft should listen to those people complaining about the "reimagined" UI.
Microsoft should pull back from its Metro frenzy and take a more commonsense look at how real users do things. There needs to be better intergration between Metro and the desktop motif. Rather than view the desktop simply as a legacy environment and put all their "eggs" in the Metro "basket", Microsoft should give more priority to the "old way" and to better integrating the two UI motifs so they flow as one. Windows 8 is one operating system, not two.
9 Windows 8 editions is 7 too many
Two is enough. Windows 8 and Windows on ARM.
Based on a registry key found in Windows 8 Consumer Preview, there are potentially nine different editions coming later this year: Windows 8 Starter; Home Basic; Home Premium; Professional; Professional Plus; Enterprise; Enterprise Eval; Ultimate; and ARM. The six Windows 7 editions already are too many. Nine is bad gone way worse and shows that Windows 8, for all the courageous changes, is too much about the past way of thinking. Microsoft is looking back at the old PC model rather than looking far enough ahead to the cloud-connected device era.
Windows Phone isn't boring
Well, that's what many of you say.
Last week I asked: "Are you bored with Windows Phone?" Simple reason: Windows 8 and Windows 8 on ARM share in Metro a similar tile-like user interface, and I had seen some user complaints about being bored with WP 7.5. I asked the question in anticipation of Windows 8 Consumer Preview, which Microsoft promised to release by month's end.
Steve Jobs is gone, Windows 8 is coming and Apple panics
I was surprised Apple announced the developer preview of OS X 10.8 yesterday. There is something curiously odd how they went about this, and I believe it has everything to do with the company everyone loves to hate on -- Microsoft.
Anyone following Apple for any length of time should know they are the king of secrecy. Products are announced when they're ready (there are few public betas), usually during invite-only media events. But not this time. Apple claims they did not want to overdo the whole "announcement event" especially having just hosted the iBooks event. That sounds like a pile of crock to me.
Apple launches OS war against Microsoft
Today, without fanfare, prior notice or even a rumor on the InterWebs, Apple announced OS X 10.8 Mountain Lion's summer availability, released a developer preview and made available, as public beta, Messages, one of the new features. Suddenly, the year's schedule of software releases is a dramatic showdown between Mountain Lion and Windows 8 and Windows on ARM. Can you say cat fight?
Microsoft plans to release Windows 8 Consumer Preview later this month, with an official event planned for February 29 during Mobile World Congress. Many Microsoft watchers presume the venue's choice foreshadows increased emphasis on mobile features, particularly as the Redmond, Wash.-based company seeks to recover momentum against iPad. Apple isn't waiting around, boasting about OS X 10.8 inheriting mobile features from iOS 5 (on iPad) and tightening ties to iCloud. Mountain Lion also will likely release ahead of either Windows 8 or Windows ARM, increasing pressure on Microsoft to ship this year.
Are you bored with Windows Phone?
I have to ask, because Microsoft is prepping Windows 8 Consumer Preview for release later this month and Windows on ARM for more limited testing. Both operating systems will, in Metro, use similar UI motif as that on Windows Phone. Is it really the best choice? Not having used Windows Phone, I have no answer. So I turn to you.
"Boring" is a word I've seen used to describe Windows Phone, here in BetaNews comments and on some mobile device forums -- that user excitement, because of the tile-like user interface's fluidity and simplicity, diminishes over time. In that scenario, Microsoft's "glance-and-go" design philosophy takes on different meaning: People get off the phone because they can't stand using it, rather than being empowered to live life instead of on the device.
What Windows 8 means to Microsoft and to you
The headline really should be "What Windows 8 and Windows on ARM mean to Microsoft and to you" but that didn't ring right to my ears. But it more aptly describes the train of this analysis.
Simply stated: Windows 8 is the riskiest release ever. Microsoft execs say they are "re-imagining" Windows. Believe them. But it's much more: Reinvention. If successful, Microsoft will be a very different company in five years, and that's as much about the future stock price and company valuation as market position and products. All depends on the risks delivering rewards.
Why will Windows on ARM devices come with Office 15?
Because Microsoft can do it. The software giant wouldn't have dared on x86 PCs.
Steven Sinofsky's nearly 9,000-word Windows on ARM manifesto packs lots of surprises. Among the biggest: "WOA includes desktop versions of the new Microsoft Word, Excel, PowerPoint and OneNote". Say what? Now why is that? Four reasons stand out: Litigation, protection, competition and adoption.
Microsoft brings the walled garden to Windows on ARM
Apple's strategy concerning third party applications on iOS is the target of a good deal of criticism: it's either the App Store or nothing at all. Like it or not, Microsoft will bring the same approach to Windows as it ports the platform to the ARM architecture.
Microsoft has said that Windows on ARM will not support virtualization nor the porting of applications build for the x86 platform. There are solid reasons for this, including system performance and lack of a keyboard and mouse setup in most WOA deployments. Windows and Windows Live president Steven Sinfosky mentions these issues as part of a broader discussion on WOA development.
Windows on ARM is the future
In September, about a month before Apple's cofounder died, I asserted that "Steven Sinofksy is the new Steve Jobs". Jobs' on-stage presentations, and the "reality distortion field" with them, are legendary. But chatter and buzz can fill the InterWebs, without seemingly magical Apple events. Sinofsky's blog post, "Building Windows for the ARM processor architecture", while hardly a compelling title, is Microsoft's manifesto for this decade. People are talking, chatting, buzzing -- and they should be.
Microsoft is in the process of rebuilding Windows for the post-PC era, by stepping back from its core roots -- Intel processors -- and embracing ARM. Windows will still run on x86 processors, but there's now little doubt that, without major chip changes from AMD or Intel, Wintel is legacy and ARM is the future. The architectural change opens up mobile device categories, even Windows 8 on smartphones, that the OS can't effectively reach today. Essentially, Microsoft is betting the flagship operating system's future on ARM. Sinofsky made a big statement in a small way -- nothing more than one of the longest blog posts you'll read ever (It's more than 8,000 words, closer to 9,000 really, which is enough to publish as a Kindle Single).
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