Search Results for: youtube

YouTube offers businesses the ability to connect meaningfully with their audience and build an engaged base of customers and prospects. The video sharing website has never been more popular. Today, over three billion hours of videos are watched per month, with an additional 300 hours of videos being added each minute. Yet, out of all the videos uploaded to YouTube, only a very small percentage generate more than a few hundred views; and only an elite few of those ultimately end up going viral. However, when done right, uploading videos can be big business. And not just for traditional organizations.

The number of channels earning six figures each year on YouTube is increasing by 50 percent year on year. According to a 2014 Variety survey, the stars of YouTube’s most popular channels, such as Swede Felix Kjellberg’s PewDiePie and Germán Aranis’ HolaSoyGerman, are now more influential and popular than mainstream celebrities among teenagers, so they need to be taken seriously by marketers.

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Three weeks ago, we explained how you could enable YouTube’s hidden Dark Mode. The process then only worked in Chrome and required a little tinkering.

Google has now made it possible for anyone to easily switch to the dark side, and that’s not all. There’s now a whole new Material Design look for the site which Google says will make YouTube "easier and more fun to use."

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While YouTube can be a great platform for viewing quality family-friendly content, there are a lot of offensive videos on there too. No, I am not just talking about PewDiePie, although some of his content is arguably questionable. Actually, I am talking about videos from other creators that show blatant racism, sexism, and actual pornography -- it is shocking to see some of the content that gets through.

Luckily, Google developed the YouTube Kids app for mobile devices, which tries to block offensive content. This app helps parents to be more confident that their children will only see family-friendly videos. Today, the search giant brings the app to LG, Samsung, and Sony smart TVs.

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Around this time last month, Google was facing criticism for appearing to censor LGBTQ+ videos with the Restricted Mode feature. Now the company says that it has addressed the problem and will no longer be "incorrectly filtering videos."

Google says that this means hundreds of thousands of videos with LGBTQ+ content have been unlocked, and more than 12 million videos in total have been affected. The company has already issued an apology for the filtering, but now it is keen to be seen making amends.

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YouTube is still a great video platform, but it has a big problem lately -- advertisers are pulling their ads. Why? Because it was discovered that these ads were being displayed on potentially offensive videos, which could hurt their brands. Not to mention, it was discovered Google was blocking some LGBT content through its "Restricted Mode" parental-blocking -- something it has since rectified. There was even a bug which caused many YouTube creators to accidentally hemorrhage subscribers -- also since fixed.

Because of all of these things, some YouTube creators have become frustrated with Google -- even making videos stating as much. The hashtag #youtubeisoverparty even trended on Twitter. Recently, PewDiePie -- the king of YouTube -- began leveraging Twitch for a new show. Seemingly trying to capitalize on YouTube's misfortune, Twitch -- which is owned by Amazon -- announces an all-new Affiliate Program. Who will be eligible to take advantage? The company says "non-partnered qualifying creators."

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Back in February, Google opened up YouTube live streaming to channels with 10,000 or more subscribers. Just two months later, the company has slashed this requirement to just 1,000 subscribers.

But while the bar may have been lowered in terms of subscriber numbers, there are still a few hoops that would-be live streamers have to jump through. It does mean, however, that many more YouTubers will be able to stream their content live, so there will be a greater selection of content to consume.

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If you're someone who enjoys watching YouTube at night -- perhaps on your phone in bed -- you'll be all too aware that the site's light color palette can be rather harsh on the eyes. With a little tinkering, you can unlock a hidden Dark Mode which will save your delicate peepers and make nocturnal viewing all the more enjoyable.

At the moment the hack only works in Chrome, but it's likely that Google will bring it to everyone when word spreads. Here's what you need to do.

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YouTube is more than just a source of cat videos and hilariously painful-looking accidents caught on camera: for many people it is a source of extra income, or even a living. But the YouTube Partner Program (YPP) through which advertisements can be used to generate money is also open to abuse.

The Google-owned site has a plagiarism problem whereby popular content is stolen and re-uploaded to a different channel to generate money for a third party. In a bid to stop this practice, YouTube is banning channels from displaying ads until they have managed to hit 10,000 views.

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It has been a while since Google announced its plans for YouTube Go, a streamlined version of its mobile app with a focus on sharing and minimizing data usage. Now the company has released the first beta on Google Play.

Designed for use in countries with less-than-reliable internet connection, such as India, YouTube Go also allows for the downloading of videos for offline viewing without buffering. The app includes a number of options to help you "maximize your fun without burning up your data," including the ability to preview videos and see the amount of data required to download different quality versions of the same file.

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Last week saw the start of a backlash against Google after advertisers voiced concern that their ads were appearing next to extremist content. The Guardian, the BBC and the British government were among the first to start to pull their ads from the network, and the trend has spread to the US.

AT&T and Verizon are among American companies that have now announced that they are boycotting YouTube by pulling their ads. After concerns about being associated with terrorist and other extremist content, an increasing number of big names are calling on Google to make guarantees about ad placement.

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LGBTQ+ videos are effectively being censored by Google, say a number of high-profile YouTubers. The accusations surround YouTube's Restricted Mode and the belief that this is hiding videos with LGBTQ+ content from view, leading some to suggest that active censorship is taking place.

Google says that this limited mode exists to give people the option to avoid "videos that discuss more sensitive issues." The blocking is supposed to be triggered by "community flagging, age restrictions, and other signals," but YouTubers complain that even "innocent" videos that reference same-sex relationships, "queer perspectives" and other LGBTQ+ topics have been restricted.

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Things are changing at YouTube. Having previously announced plans to drop 30-second unskippable ads from videos, Google has now also revealed that it will be dropping another annoyance -- the annotations that blight many videos and distract from the actual content.

Annotations have generally been used to link to related material, push merchandize and so on, but there has been something of an issue: annotations are not very mobile-friendly. Google says that Cards (which can be displayed at any point during a video) and End Screens (which, funnily enough, appear at the end) provide the same functionality as annotations, work on mobile, and are more user-friendly.

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The Guardian has pulled all of its ads from both Google and YouTube. The British newspaper was unhappy to discover that advertisements for its membership scheme were placed next to extremist material.

It is understood that the positioning was accidental, but the Guardian's chief executive described the situation as "completely unacceptable". Ads appeared next to videos for a "hate preacher", American white nationalists, and other controversial content. Google's AdX, DoubleClick Ad Exchange Service, algorithms are thought to be to blame and, in a letter to Google, the Guardian seeks assurances that the problem will not happen again.

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Cable television is very expensive nowadays, so many people are opting to cut the cord. Depending on where you live, you can sometimes get free over-the-air programming -- this is a great way to save money, but the number of channels is low. Another option is internet-based solutions such as PlayStation TV or Sling TV. The problem with these services, however, is the limitations, such as missing channels and a lack of some live sports.

Today, Google is aiming to be the best internet-based television provider with the all-new YouTube TV. The search-giant's new offering is very affordable, plus it has really impressive features like live sports, local channels, and an unlimited storage cloud-based DVR. You even get access to YouTube Red original shows. Unfortunately, it falls short of perfection.

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When I was a kid, I watched a lot of television. As soon as I got home from school, I parked my butt on the couch and enjoyed my favorite cartoons and other such programs. Truth be told, I often kept watching until I went to bed. Yeah, I arguably wasted a lot of hours of my life this way.

If you think television watching is wasteful, wait until you get a load of this -- people are watching a combined 1 billion hours of YouTube videos every day. Yes, that is every single day. Sure, some of those videos are educational, but a lot of it is millennials watching people like PewDiePie play video games.

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