Articles about ADATA

If you are a computer enthusiast, you likely have a solid state drive in your computer, but if it a SATA variant, you are truly missing out. PCI Express-based NVMe SSDs are far faster, and if your PC can accommodate such a storage drive, it is well worth the upgrade. Prices on these drives have dropped significantly, making them a "no-brainer" for those that crave speed and top performance.

Today, ADATA launches its latest such drive. The unimaginatively named "IM2P33E8," as it is called, is mostly designed for harsh industrial applications, but it can, of course, be used in consumer laptops and desktops as well. Since it is a PCIe Gen3 x4 drive, it is insanely fast.

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If you need external storage, you should always try to get a solid state drive -- if you can afford your needed capacity, of course. Not only is an SSD much faster than a mechanical hard disk drive, it can be more reliable too. You see, since an SSD doesn't have moving parts, it is less likely to become damaged from jostling. An HDD, by comparison, can become corrupted by bouncing around in your bag or luggage.

Another benefit of an external solid state drive over a hard disk drive is its physical size -- an SSD can be much smaller, which is superior for traveling. Today, ADATA launches a new USB-C SSD that is tiny and adorable. Called "SC680," it is thin, light, and pretty fast.

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How great is USB-C? Long gone are the days of incorrectly plugging in your devices, as the Type-C connector is reversible. Not to mention, it is smaller and more aesthetically pleasing than USB-A. Slowly but surely, the Type-C connection it is showing up on more and more devices, with USB-A being increasingly omitted.

And so, it is essential that device and accessory makers utilize USB-C. For example, ADATA has a new USB-C SSD which uses the USB 3.2 Gen 2 interface. Called "SE800," it is essentially an upgrade to the company's excellent SE730H. Not only is this new model insanely fast, but it is quite rugged too. It's also very small, making it easy to toss into a bag or your pocket. And if your computer doesn't have USB-C, don't worry -- a USB-A cable is included in the box.

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Despite the surge in cloud storage adoption nowadays, sometimes local storage is still needed -- particularly external drives. After all, fewer consumers are buying desktops these days, instead relying on laptops, tablets, and convertibles. These computer types typically don't allow the addition of a second internal storage drive -- some don't even allow an upgrade of the sole drive. Thankfully, good ol' USB is still here to expand storage.

Today, ADATA unveils two new drives that utilize the tried-and-true USB-A connection. One is a flash drive, while the other is an external solid state drive. Neither product is particularly remarkable, but that is OK -- these are designed for functionality only. In other words, they aren't supposed to revolutionize anything or win a beauty pageant. With that said, they both are rather pretty.

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Just when we all get used to blazing fast PCIe 3.0 NVMe solid state drives, PCIe 4.0 comes along to ruin the fun. True, current such SSDs are still more than fast enough for most, but now they are not the fastest. If you are an enthusiast or gamer that demands the very best, your PCIe 3.0 based drive is now old hat.

For instance, today, ADATA unveils an insanely fast new SSD based on PCie 4.0. Called "XPG GAMMIX S50," it is designed for gamers, but really, anybody that wants speed can take advantage. Not only are the specifications incredible, but the drive's heatsink is strikingly beautiful too. If you are someone that takes pride in aesthetics, this drive should make you happy. Keep in mind, however, you will need a new motherboard with PCIe 4.0 to take full advantage of this incredible speed.

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RGB lighting makes everything better. Is it tacky? Yeah, I suppose, but more importantly, it is fun. Life is short, y'all -- just sit back and enjoy the light show!

Solid state drives with RGB lighting are hardly new, but they are still fairly rare. ADATA's latest SSD, called "XPG SPECTRIX S40G," is extremely pretty thanks to its RGB heatsink. And no, this drive isn't fashion over function -- it is an NVMe PCIe Gen3x4 M.2 SSD with very impressive read and write speeds.

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SATA solid states are hardly exciting to tech enthusiasts and hardcore PC builders these days. After all, NVMe SSDs are much faster and getting more affordable all the time. The problem? Many consumers simply don't own a computer with the NVMe-compatible m.2 slot needed to accommodate the speedier drive. With that said, many computer users do own machines with the ubiquitous SATA. If they want to replace an aging mechanical hard drive -- or even an existing 2.5-inch solid state drive -- a SATA variant is an affordable and easy drop-in upgrade.

ADATA has a new SATA solid state drive that is designed for upgraders. Called "SU750," it is a 2.5-inch SSD that utilizes 3D TLC NAND Flash with capacities up to 1TB. Performance is exactly what you would expect from such a SATA drive, as all of them are pretty much the same speed these days. Despite being a fairly unremarkable SSD, ADATA is dubbing it "Ultimate" for some reason -- marketing, I suppose.

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Even though cloud storage is ubiquitous these days, I still love a good ol' USB flash drive. They are great for installing various Linux distributions -- it is handy to have, say, Fedora and Ubuntu install media ready to go. But also, sometimes -- for various reasons -- you may just need to share files offline.

Today, ADATA launches a beautiful new USB Type-A flash drive. Called "UE700 Pro," it is very fast and slim. It features a retractable design, which I prefer -- there is no cap to lose. Best of all, it is offered in capacities up to 256GB.

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Gaming is a big business these days, and some companies offer special branding for such products. For instance, Kingston's gaming offerings are typically sold under the HyperX brand. It is sort of similar to car companies that have luxury brands, like Ford to Lincoln, or Honda to Acura. It's the same company, but it signals that the product is a cut above its "normal" vehicles.

ADATA is yet another tech company that has a special brand for its gaming and enthusiast-grade products -- "XPG." This week, there are two new gaming accessories to fall under that umbrella -- the XPG INFAREX K10 keyboard and M20 mouse. Both products look well made and full of great features. And of course, they both have RGB lighting, because... gaming!

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When it comes to external storage, solid state drives are ideal. Since they have no moving parts, they won't be damaged by being jostled about in a bag. Not to mention, they are significantly faster than mechanical hard disk drives too. The problem? Solid state drives can be rather pricey compared to hard drives when cost per gigabyte is considered. And so, some people still leverage HDDs when on the go.

Looking to mitigate the potential dangers of using an external hard drive when out and about, ADATA today announces an extremely rugged model. Called "HD830," the aluminum body has an internal anti-shock coating and an external silicone casing. Yeah, this turns a typically slim 2.5-inch hard drive into a chunky monstrosity, but if protecting your data is important, the added thickness and heft could be worth it. Even the USB port is protected by a cover, although it is not USB-C sadly. Instead, it utilizes the awkwardly shaped micro USB 3.0. The drive exceeds IP68, and ADATA claims it can be submerged in 6.5 feet of water for up to two hours.

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Do you care about your data? If yes, I hope you are backing it up. While I swear by the cloud for backups, only a fool would trust their important data to another company’s servers alone. In other words, it is smart to leverage the cloud, but you should also store your data locally. Redundancy is key, folks.

For locally stored data, I recommend external storage solutions. Why? These drives can be easily taken with you in an emergency, or physically locked in a safe if needs be. To take things further, a rugged external drive with water resistance is ideal. Today, ADATA unveils a new USB 3.1 gen 1 (USB 3.0) durable drive that meets that need.

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USB flash drives are becoming less popular thanks to the cloud. If you need to access a file on the go, using a cloud-based storage service like Dropbox is extremely convenient. Unlike a flash drive, you don’t have to worry about losing it.

These diminutive drives definitely still have a place, though. For instance, I use them regularly for installing Linux distributions and Windows 10. Not to mention, they are wonderful when an internet connection is not available. Today, ADATA unveils two new models. Both use USB Type-A for connectivity, but one uses USB 3.1, while the other uses the slower USB 2.0.

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There are two very important technologies changing the computer landscape nowadays -- solid state drives and USB-C. SSDs are flash-based storage devices, meaning they are faster than traditional hard disk drives, while having no moving parts either. USB-C is just a connection type, but its reversible nature makes it an absolute dream for users -- Type-A connectors were a hassle as you had a 50-percent chance of inserting it incorrectly.

When these two things come together, you get a fast portable drive that can easily connect to the newest computers, such as the Apple MacBook Pro. I have been testing a very intriguing such external SSD lately from renowned company ADATA. This manufacturer is known for its high-quality memory products, such as RAM, flash drives, and solid state drives. The 512GB SSD I am testing, called "SE730H," is extremely small, very fast, and quite durable. It uses the USB 3.1 generation 2 interface.

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NVMe solid state drives are rewarding computer users with exceptional speed nowadays. Compared to SATA, they are much faster, and thanks to the M.2 form factor, they are much smaller too. While 2.5-inch drives are fine for a desktop, they are too large for modern laptops -- especially as manufacturers try to push the boundaries of thinness.

If you are looking to upgrade your laptop or desktop with a fast PCIe NVMe M.2 SSD, ADATA has a new product which might pique your interest. Called "XPG SX9000," it offers tremendous performance using the M.2 2280 form factor. The "XPG" in the product name indicates this ADATA has created this drive for both gamers and enthusiasts. The company is even including a very impressive 5 year warranty.

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USB-C is the future, and if your computer doesn't have the connector, I feel sorry for you. While it isn't a necessity at the moment, it will be eventually. Luckily, you can sometimes leverage adapters and cables to connect a Type-C device to a machine that is Type-A only.

Speaking of USB-C devices, ADATA has a new 3D NAND External SSD that uses that connector. Called "SE730H," it is the successor to the company's diminutive "SE730." Not only does the new model offer higher capacities, but the 3D TLC NAND should lend to improved longevity. While it uses 3.1 gen 2, the drive tops out at 500MB/s for both read and write. The "H" variant retains the same good looks and MIL-STD-810G/IP68 water and dust proofing as the prior model too.

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