Bias in the media is inevitable, and any news gatherer who denies this fact is a liar. Companies seek favor or to influence in countless ways. It's the nature of the beast, which cannot be tamed. So I wonder how Chromebook Pixel embargoes impacted reporting about Apple's newest laptop. If so, Google pulled off one hell of a marketing coup.
The search and information giant provided many tech blogs and news sites with the new Pixel about a week before the laptop launched yesterday and the first reviews posted—that was also days before Apple's well-publicized media event where a new MacBook was rumored. Both computers share something in common: USB Type-C, which is bleeding-edge tech. The connector received much media attention on Monday and Tuesday two ways: Buzz about it being the next great thing, and MacBook having but one port (Pixel has two, and others).
Two new laptops launched this week, both pioneering USB-C and packing 12-inch displays. The likenesses stop there, and the distinctions can't be overstated. One computer you can buy now, the other comes next month. Should you consider either? My primer will help you decide.
Apple unveiled the new MacBook, which measures 1.31 centimeters at its thickest and weighs less than a kilogram, two days ago. Sales start April 10. This morning, Google launched the second-generation Chromebook Pixel, which is immediately available for purchase. Both laptops adopt USB Type-C for power and, using adapters, hooking up to other devices. USB-C puts both computers at the bleeding edge for charging and connectivity, But their approach to ports couldn't be more different.
Across tech sites and forums there are rumbling complaints about Apple choosing to provide just one port on the 12-inch MacBook and the compromises the design presents. The flawed approach is much bigger, and the laptop line has been this way before—where thinning down means giving up something many users want, which is why I am so surprised that little of the discussion focuses on the original MacBook Air.
Stated simply before the long explanation: If you don't mind paying $1,299 or $1,599 for the performance equivalent of a souped-up tablet, running OS X but lacking touchscreen, Apple's tiny laptop is a good choice. Otherwise, stop whining and buy something else. There is no shortage of choices in the slim-and-portable category.
USB-C is not an Apple standard. Even before the announcement of the new MacBook, computers, add-on cards and motherboards with the port were already in development. With that said, Apple's new computer has certainly accelerated the public's interest in the next-generation of USB.
Today, Belkin announces a line of USB-C cables ready to take advantage of this new technology. If you are planning on buying the new MacBook or Chromebook Pixel you should definitely take notice.
When Nokia announced the availability of HERE on Google Play, it also announced that an iOS version will follow in early 2015. And today's the day when HERE is finally available on Apple's App Store.
Apple's iOS becomes the last of the major mobile platforms to get HERE, following Microsoft's Windows Phone and Google's Android. I've been waiting for this moment since I switched to iPhone 6 Plus from Windows Phone. Sure, there's always Google Maps, but its inability to work as well as HERE without an Internet connection is a major downside for me.
Having to type in a password every time to unlock your Mac is recommended practice, but it is also a nuisance. Since ditching the password is a bad idea, from a security standpoint, you are not left with many options to make life easier. But, there is a way you can have your cake and eat it too.
You can set up your Mac to automatically unlock when it detects your iPhone nearby. You still get to enjoy the benefits that come from having a password, but without having to put any effort into it. And you can do that using Tether, touted to be "the wireless leash to your Mac".
The Apple Watch was announced just a couple of days ago, and the focus has been very much on the hardware so far. But battery life and the amount of storage aside, this is an Apple product, and that means apps are central to its success. Just like the iPhone and iPad, the Apple Watch is a platform on which developers can work their magic.
One such developer is Christoph Burgdorfer, the man behind -- amongst other things -- WhereAreYou App (Locate a friend), a free app that does very much what it says on the tin. It started life as an iPhone and Android app, but the emergence of Apple Watch opens up another possibility. I caught up with Christoph to chat about what it was like to develop for an unreleased product, and whether Apple got it right with the Apple Watch.
We've had a little time to digest the announcement about the Apple Watch. Many people will be disappointed to learn about the battery life of Apple's first smartwatch, but there's still room for a little more dissatisfaction. Turn your attention, if you will, to storage.
At the Apple Watch launch event, Apple said nothing about the device's storage. Perhaps with good reason. iPhone owners have already complained that their devices do not have enough storage space, and this is a complaint that could be levelled at the Apple Watch as well. There's just 8GB of storage. If this sounds like it makes the device somewhat inflexible, there's worse news. Apple also places restrictions on how you can use this space.
Apple has finally announced the new lighter-than-Air MacBook we were all waiting for. And, as expected, it's spectacular. It's so attractive that I can't possibly imagine why my colleague Brian Fagioli would claim that Microsoft's Surface Pro 3 is better. We are living on the same planet, aren't we?
Brian is terribly wrong, of course. But I'm not surprised, because he is, after all, a Surface Pro 3 user, and has been from the get-go. So it's easy for him to miss all the things that make the new MacBook so much better. He could only come up with six reasons to make his case. I offer nine reasons -- tangible benefits -- that prove otherwise!
At the Apple Watch event in San Francisco yesterday, Apple took the wraps off one of the most eagerly awaited wearables ever. In recent weeks, lots of rumors had crept out about the Apple Watch -- pricing, what it would be able to do, and so on -- but one thing was hotly debated: what would the battery life be like?
Yesterday we were promised that the battery would last 'all day'... but what does this actually mean? Apple has published usage scenario details that reveal owners of the device can expect to see anything from 3 to 48 hours of usage -- quite a range.
Apple makes extremely good computers; Mac Mini, iMac, MacBooks, Mac Pro -- you can't go wrong. With Apple's hardware, however, you have to pay to play; it is not an inexpensive experience. You know what? That's OK. Things are worth what people are willing to pay for them, and people are buying computers running OS X.
Today, while watching Apple's latest event, I started to fall in love with the "new MacBook", but quickly snapped back to reality; my Surface Pro 3 is better than this thing. Apple's latest laptop is arguably more attractive, but Microsoft's can do more, while offering a better experience.
You would have been hard pressed to miss today's news, as the Apple hype machine was running at full speed. The announcements kept on coming -- Apple TV with a reduced price and an HBO Now exclusive, new MacBooks and of course the much anticipated watch. However, the devil is in the details -- a new product like the Apple Watch can live or die based on support from developers.
That likely won't be a problem, and note-taking giant Evernote is among the first to throw its support behind this new platform. The service works on just about every platform, so this should come as little surprise.
Apple Watch is here. All hail mighty Apple and its wearable! After being teased by the company last year, Timothy Cook took the stage today to show off the full capability of the wrist-worn computer. Did it disappoint? Absolutely not. The Apple Watch does exactly what people predicted; it is an extension of the iPhone and reasonably priced -- well, at least the Sport model at $349.
Unfortunately, the Apple Watch isn't particularly useful when off your wrist -- or is it? Griffin thinks it can be and today announces the WatchStand. This nifty accessory is a charging dock for the watch, which prominently displays it as a clock. Even cooler? It can hold your iPhone too.
Today's splashy media event takes Apple back to its roots (no pun intended). For example, the new MacBook, which weighs less than a kilogram (2.2 pounds) and is 1.31 centimeters at its thickest, reminds of the design and engineering qualities that made iPod nano so breathtaking and innovative 10 years ago in September. Apple CEO Tim Cook paid a little homage to predecessor Steve Jobs when remarking about the laptop: "Can you even see it?" Small size mattered when Jobs unveiled the nano, too.
Innovation—and nothing resembling the cliché overuse of the word today—went into iPod nano and was demonstrated this morning in the new MacBook, which goes on sale April 10, starting at $1,299. Lust-worthy design is an Apple prerogative that is core to today's crop. But there is much more: Real cohesion around an Apple vision long lost in the distraction of Steve Jobs' illness and death and the transition that followed.
If the Apple Watch and new MacBook were not enough, Apple had more hardware to reveal at today's launch event. In addition to the 'regular' MacBook (if such a word is really applicable), there was also the updated 13-inch MacBook Pro with Retina Display.
Key changes include the addition of a fifth generation Intel Core processor, improved battery life, and double-speed flash storage as well as the Force Touch trackpad. Updated 11-inch and 13-inch MacBook Airs were also unveiled, with the larger model gaining a fifth generation Intel Core processor, Intel HD Graphics 6000, Thunderbolt 2, and faster storage.