Articles about ADATA

Christmas is fast approaching, and AMD recently released new processors, making this a prime time for people to start building PCs for themselves or for others as gifts. This means people will be searching for components like SSDs, RAM, Power Supply Units, and more.

Of course, all of these things must be housed in a case, and while it is largely superficial (it can impact cooling, however), a chassis is still a very important part of any build. Nowadays people seem to like small computers, but I still prefer full-ATX so I can get a motherboard with plenty of expandability. Thankfully, there are compact PC cases that will accommodate a full-ATX board.

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Nowadays, many laptops utilize solid state drives, with capacities often ranging from 250GB to 1TB. For many consumers, that is more than enough for all of their files, and if it isn't, they can always purchase an external drive to easily expand it. USB SSDs in particular are very popular, as they are small and have no moving parts.

Today, ADATA launches an all-new external solid state drive, and it is quite special. Called "SE770G," the USB-C SSD stands out from the crowd with RGB lighting. The drive functions as any other USB-C SSD does, but it also has customizable lighting. Is that feature necessary or important? No, not at all. However, it is certainly fun, and it makes the SE770G very pretty. In fact, it might just be the most attractive USB SSD I have ever seen.

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When you buy an NVMe PCIe SSD these days, it is probably going to be the 2280 form factor. That seems to be the most popular length, and for the most part, it can fit into most computers with M.2 slots. With that said, there are devices that require a smaller M.2 drive due to limitations.

The shorter 2242 form factor is rather rare, though not unheard of, and ADATA has a new ultra-compact solid state drive at that length. Called "IM2P3014," the stubby M.2 2242 NVMe PCIe Gen3x2 SSD is intended for industrial applications, but it can, of course, be used in pretty much any computer with an M.2 slot and a mounting hole for 2242 SSDs. In fact, this drive could be an absolute godsend for those that need that form factor.

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Back in July, we told you that the Intel NUC 9 Extreme was finally available for purchase. This diminutive computer offers some impressive performance for such a small body. At just 5L, it is quite amazing what Intel was able to cram inside. Not only will it run Windows 10, but it will serve as a brilliant Linux box too.

Today, ADATA unveils the GAIA MINI PC under its XPG gaming brand. This computer is based on the aforementioned Intel NUC 9 Extreme Kit. Is it merely a rebadged computer? Yes and no. While ADATA did not design the PC at all, the XPG GAIA comes with 32GB of XPG RAM and a 2TB XPG SSD. In other words, it is an Intel NUC equipped with high-end ADATA XPG components. It also has the XPG logo emblazoned on the front.

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Want to know a secret? Solid state drives can get hot. Very hot, actually. Super-fast M.2 drives in particular can generate quite a bit of heat, so sometimes, manufacturers will put heatsinks on them. Are these heat spreaders "snake oil" rather than something truly useful? Believe it ort not, no. Not only will a heatsink help the drive to last longer, but it can improve performance too. You see, when the drive gets hot, its read and write speeds can throttle down. By adding some metal to pull away some of the heat, your drive can perform better when under heavy load.

Today, ADATA launches its latest solid state drive, and it is a speed demon. Called "GAMMIX S70," this NVMe PCIe Gen4x4 M.2 2280 SSD is being released under the company's XPG brand, which is designed for gamers and enthusiasts. The drive is so insanely fast, that ADATA has put an absolutely massive heatsink on it. The company calls it "CoolArmor," and it claims the "terraced" design will allow it to provide superior cooling. While I don't doubt it will do a great job keeping heat at bay, I do worry that its huge heatsink may make it impossible to fit inside some computers -- it could end up impeding the installation of other components, such as a GPU. You can, of course, forget about putting it into any laptop.

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All solid state drives are fast -- when compared to mechanical hard drives. With that said, not all SSDs are created equally. SATA based SSDs are the slowest amongst them, with PCIe-based drives being the fastest. Of course, there are different generations of PCIe that have gotten continually faster. Currently, consumers have access to some computers and motherboards with PCIe Gen 4.0.

For those of you with PCIe Gen 4.0 systems, there is a new solid state drive from ADATA that you should definitely check out. Called "GAMMIX S50 Lite," the PCIe Gen4 M.2 2280 SSD is being offered under the company's gamer/enthusiast "XPG" brand.

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Headsets are an essential part of the online multiplayer gaming experience these days. They allow you to communicate with teammates -- or opponents -- depending on the game. Hell, even for offline single player games, a quality headset can usually provide superior audio compared to many chintzy computer speakers. They can also be used for music and movies, of course.

Today, ADATA unveils its newest gaming headset under its "XPG" gaming brand. Called "PRECOG ANALOG," it is designed to be a less expensive version of the company's regular PRECOG. This new version seems to forgo the USB control box and associated virtual 7.1 surround. Otherwise ,they seem almost identical, including the handy removable microphone.

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When you think of gaming mice, your mind probably conjures images of brands such as Logitech G or HyperX, am I right? That is totally understandable. However, there are many other companies manufacturing these types of mice nowadays. Believe it or not, even ADATA is making gaming mice and keyboards under its XPG enthusiast brand.

Today, ADATA unveils its latest such pointing device. Called "XPG PRIMER," this optical gaming mouse is wired, so you don't have to worry about replacing batteries. And of course, as a gaming product, the XPG PRIMER has customizeable RGB lighting too.

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M.2 solid state drives often look the same. This shouldn’t be surprising, as there really aren’t many ways to customize them. You are pretty much limited to offering a unique heatsink to make the drive stand out.

ADATA has a new such drive that looks pretty cool and even has a neat name. Called “Falcon,” this PCIe Gen3x4 M.2 SSD has a golden heatsink, making it look quite attractive and unique. Hell, you could probably bring it to a jeweler, have it mounted to a chain, and then wear it around your neck — like a boss! Best of all, it is very fast too, with up to 3,100MB/s read and up to 1,500MB/s write.

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If you are still using a mechanical hard disk drive as your operating system boot drive, what the hell is wrong with you? No, really -- why are you like this? Look, I can understand using a HDD for data storage in 2020, but for your OS, you need to be using a solid state drive. Seriously, folks, the performance difference is "night and day" -- an SSD is significantly faster. Long gone is the excuse that SSDs are too expensive -- they are dirt cheap now. This is particularly true for the 2.5-inch SATA solid state drives, which are extremely affordable these days. Whether you have a desktop or laptop, an SSD should be in your computer.

ADATA has a new such 2.5-inch SATA SSD that should serve as a good drop-in upgrade for all you maniacs still using hard disk drives. Called "SU720," it is very unremarkable, but that is by design. Despite inexplicably having the word "ultimate" on the label, this SSD isn't meant to make enthusiasts drool or win any awards. Instead, it will offer a nice boost in performance to those still booting from a woefully deficient 2.5-inch or 3.5-inch SATA mechanical hard drive. And hopefully, it should be easy on the wallet too.

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We are currently in spring, and Mother’s Day is fast approaching, so you had better start thinking about colorful and whimsical gifts for mom. Sure, you can get her a foot bath, bird house, or some other crappy present, but this year, why not get her something she can actually use? Maybe something technology related...

Today, ADATA unveils a new tech product that’s not only perfect for springtime, but it should make an ideal Mother’s Day gift too. Called “T5000C,” it is a USB power bank that features a fantastically feminine floral design and pastel colors that are sure to delight your mom. The girly power bank even offers both USB-A and USB-C, so it is very versatile too.

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RGB lighting rules -- it's a fact. It has the ability to make a great product even better. True, some people decry the inclusion of RGB in so many products nowadays, but to them I say, either buy a different product or simply turn the lighting off! You see, many of these products allow you to turn off the lighting effects entirely, so there is really no downside.

Today, ADATA announces its latest memory, and yes, it features RGB lighting! Called "SPECTRIX D50," these DDR4 modules carry the company's XPG branding, meaning they are intended for gaming. With that said, even non-gamers can enjoy the performance and good looks of these sticks.

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Solid state drives are great for home consumers and PC enthusiasts, but that is not the extent of their usefulness. Actually, the improved performance of SSDs over mechanical hard disk drives is beneficial for business use too. In particular, industrial applications can benefit from the fact that SSDs have no moving parts, making them less likely to fail from hardcore vibration or excessive jostling.

Today, ADATA launches an all-new industrial-grade SSD. Called "IM2S3314," it uses the diminutive M.2 2242 form factor and the SATA 3 interface. The drive can be had in several capacities ranging from 16GB to 256GB, with two memory types -- MLC (multi-level cell) and A+ SLC (single-level cell). But wait, what is this "A+" variant of SLC? ADATA explains that its proprietary A+ SLC technology, "utilizes custom NAND Flash firmware with an A+ sorting algorithm to emulate SLC performance." And now you know!

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With more and more people forgoing traditional desktops for laptops and tablets nowadays, consumers are having less of an opportunity to upgrade the internal components of their devices. Sadly, over time, having a non-upgradeable computer has become very commonplace. Hell, many components -- such as memory and storage -- are soldered into the damn board. Sigh. We largely have Apple to thank for that trend...

Thankfully, consumers can often turn to external components to expand the capability of their laptops and tablets. USB-C in particular has been a godsend for this -- there are many excellent adapters, dongles, and more that can take advantage of that tiny reversible port. If you need to add storage, for instance, there are many USB-C external drives on the market. Today, ADATA unveils its latest such portable solid state drive. Called "SE760," it is small, fast, and absolutely beautiful.

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There is no shortage of great memory modules these days, with many manufacturers catering to both gamers and enthusiasts. Prices are quite reasonable too, meaning it is possible to build a budget machine with 16GB or 32GB of RAM -- 8GB no longer needs to be the baseline for low-cost gaming machines.

ADATA is definitely a trusted company when it comes to RAM, and its XPG brand is well respected by in-the-know system builders. That manufacturer is giving consumers yet another option when shopping for memory -- its all-new XPG Hunter line of DDR4 RAM modules. Not only capacities ranging from 8GB to 32GB, but there are both U-DIMM and SO-DIMM options, so both desktop and laptop users can get in on the action. Not to mention, they are quite classy-looking too -- the design is attractive without being over-the-top.

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