Windows Phone's market share took a huge hit last quarter, dropping to a ridiculously low 1.7 percent. Things could improve following the introduction of Lumia 950, Lumia 950 XL and other Windows 10 Mobile smartphones, but, in the long run, the platform is not expected to regain much of the ground it lost to Android and iOS.
Windows Phone's market share for 2015 is expected to be around the 2.2 percent mark, according to an IDC forecast, which would be a major decline compared to last year, when its market share was 2.7 percent. But, that's not the real bad news. By the end of 2019, Windows on smartphones is expected to only see a slight bump to 2.3 percent.
Microsoft held its yearly shareholder meeting this week in Bellevue, Washington. According to executive vice president and chief financial officer Amy Hood, the company did well during the fiscal year of 2015 and it has already reported a strong start when it comes to the current fiscal year.
However, former CEO of Microsoft Steve Ballmer was displeased with the level of disclosure at the meeting concerning Microsoft’s revenue. He believes that revenue is a key metric and that it should be reported as opposed to the run rate.
Windows 10 Mobile is already running on seven percent of compatible Windows Phone devices, according to a new report from ad network AdDuplex, ahead of the official roll-out. The new smartphone operating system from Microsoft has reached this distribution level thanks to pre-release builds installed by enthusiasts who joined the Windows Insider program.
Windows 10 Mobile is currently the third most popular release of Windows on smartphones, after Windows Phone 8.1 and Windows Phone 8. But there's a long way to the top for the new kid on the block as the current leader, Windows Phone 8.1, powers 78.9 percent of all Windows smartphones.
When you look at which operating system powers most smartphones and tablets, it is Google's Android which comes out on top. Apple's iOS is a distant second in both cases, while Microsoft's Windows and Windows Phone are in even weaker positions. But, if we take a look at the enterprise sector, things look quite a bit different.
In the enterprise market, according to a new report by Good Technology, 66 percent of devices activated in the third quarter of the year were iPhones and iPads. Meanwhile, only 31 percent of devices activated during that time frame were Android handsets. Windows and Windows Phone devices make up three percent of activations.
Windows Phone is becoming an increasingly unattractive proposition in the eyes of smartphone buyers. The tiled operating system dropped to 1.7 percent market share in the third quarter of the year, thanks to extremely weak sales of Lumia devices. Microsoft is the largest vendor of smartphones running the tiled operating system, so its performance has a strong effect on the platform's popularity.
In the third quarter of the year, Windows Phone sales reached 5.87 million units according to research firm Gartner. For the same period, Microsoft says Lumia sales were 5.8 million units, suggesting that its platform market share is close to the 100 percent mark. And things don't look great for Windows 10 Mobile devices either.
As Microsoft has released numerous preview builds of Windows 10, testers have been able to provide feedback and make suggestions via the UserVoice website. In two weeks, this feedback system dies completely.
The killing of UserVoice actually took place on 30 October, but the site remains accessible until 16 November -- almost coinciding with the expected release of Threshold 2. Before you start to panic that Microsoft is killing the feedback that has been provided, there is a contingency plan.
Hot on the heels of a new desktop build, Microsoft has now released Windows 10 Mobile Insider Preview Build 10549 to Fast ring Windows Phone users. While there are a fair number of improvements and new features, there is also a serious problem for anyone upgrading from Build 10536 -- although there is a work around.
So that’s the bad news, what's the good? Riding the current wave of interest in diversity, this build includes diverse emoji; a recognition of the fact that there are many hues of skin color. There are improvements to the messaging app -- although no Skype integration just yet -- and to Cortana, but that's not the end of the story.
Windows 10 devices were responsible for over 50 percent of all Windows Store downloads in September, according to the latest Windows Store Trends update from Microsoft. The new operating system had been installed on over 100 million devices by the end of last month, increasing its reach to more than 110 million devices earlier in October.
That is not the only piece of good news, as Microsoft also says that Windows 10 gets two times better user engagement and four times the revenue per user compared to Windows 8.x. The most popular category of apps with Windows 10 users is games, which makes up just shy of 45 percent of all Windows 10 downloads.
Microsoft appears to have learned from its mistakes. Its first wearable, the Microsoft Band was a cheap and cheerful affair -- although there wasn’t really all that much to be cheerful about in all honesty. Today the company unveiled the second edition of the Band, and the look is in line with the leaked images from a couple of weeks ago.
With the latest version of the Band, Microsoft has gone back to the drawing board and come up with a design that is sleek and stylish, and features a curved screen. The health and fitness tracker is nicely rounded, and the curved display is strengthened with Gorilla Glass 3. There are now no fewer than 11 built in sensors, including a new barometer for measuring altitude.
Chatter on Twitter suggests that Google will be present at Microsoft's grand "Windows 10 Devices" event tomorrow, and it would announce Android apps support for Windows 10 Mobile devices. Bolstering the theory is the two company's seemingly improving relationship, the biggest testament of which was up on display when the two recently agreed to drop 20 patent lawsuits they had filed against each other. If it indeed true, what does it mean for Microsoft's mobile operating system? Revival.
It's no secret that Android and iOS are the two dominant mobile operating systems out there -- whether you like it or not. Windows Phone has been playing catch up ever since its inception -- quite literally as Microsoft was late to arrive in the mobile operating system party. Perhaps it didn't get the memo. This race left the company's mobile operating system non-beneficial for mobile developers to make apps for it. And how can you blame them? Windows Phone had less than 5 percent of market share. So a majority of these developers never made apps for Windows Phone.
The long-anticipated Skype Messaging app is finally here. That is, if you have a Windows Phone smartphone, and just happen to be running Windows 10 Mobile developer preview. The company quietly released the new messaging client on Sunday.
The Skype Universal Messaging app, as evident in the screenshots and descriptions, comes with a user interface that seems very similar to the built-in messaging app on Windows Phone 8.1 and above. The app, as you would expect, also offers a quick option to do voice calling.
When Tomb Raider was released in 1996, the heroine, Lara Croft, was a sex symbol for computer nerds. While the graphics were archaic by today's standards, the well-endowed character looked real enough for gamers. Heck, Angelina Jolie eventually played her in the film.
Today, Square Enix announces that Lara Croft will be titillating mobile gamers on iOS, Android, and surprisingly, Windows Phone too. Will you buy the all-new Lara Croft GO game?
Stop the presses! People don’t like it when things are rubbish! A new study shows that while we are more attached to our phones than ever, they are an increasing source of frustration and problems. Users have become less tolerant of issues with hardware, bad experiences with customer services, and crashing apps.
The study -- entitled It's Complicated: Mobile Frustrations & Churn -- also found that faulty handsets and poor customer services would be enough to drive nearly a third of people to a new carrier or handset manufacturer. Interestingly, the study also threw up a few surprises, including the revelation that not many mobile users are bothered about photo and video quality.
Satya Nadella is a man with a formidable challenge. Microsoft CEO's predecessor, Steve Ballmer, squandered the company's mobile fortunes. From smartphone platform leader a decade ago, the software-and-services giant is a category also-ran in 2015. Microsoft has no independent mobile platform future. The war is over. There remains this: Making alliances with old enemies to preserve existing territory, while using the foothold to reach into new frontiers.
Made available August 5th, Outlook for Apple Watch is a very smart move and metaphor for what went wrong on Microsoft mobile platforms and what has to go right to preserve and extend the legacy applications stack. While Windows 10 makes its way to Lumia devices, the future is Android and iOS and how the company supports them with contextually meaningful cloud-connected apps and services.
The move to bigger iPhones is arguably the best decision that Apple has made in recent years. Consumer demand has been extremely strong from launch, proof being that Apple was able to match Samsung's shipments in Q4 2014 and post record sales quarter after quarter. The result? Record earnings.
The strong iPhone sales also translate into a strong market share. In Europe, Apple's handsets are gaining ground across all five-largest local markets, at the expense of either market leader Android or third-place rival Windows Phone, according to a new report from Kantar Worldpanel ComTech.