Small businesses under-prepared for cyber security

Security

Although there has been heavy media coverage of information security issues in the past year, more than half of Britain's small businesses say that they aren't taking any preventative measures to protect themselves against cybercrime.

According to a survey by identity protection specialist CSID 52 percent of UK small businesses aren't guarding against cybercrime and a large majority (85.3 percent) don't have any plans to increase their budgets for security implementation, and less than 13 percent are working with a third party vendor to protect themselves. When asked about their concerns in the event of a data breach, 53 percent of respondents were worried their reputation would be damaged. Yet despite these fears only 47 percent of respondents are monitoring what is written about their brands online, and less than 15 percent have a social media policy in place. Only nine percent were worried about the negative impact on employees.

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Apple wants to control the look of third-party accessory packaging

Any company wanting to sell its accessories in Apple stores may as well fire some of its designers. Continuing its image-control efforts, Apple is to phase out accessories that are supplied in ugly, non-conforming boxes. Only those accessories that are packaged in boxes co-designed with Apple will be guaranteed shelf space in a store.

Many manufacturers already go to some lengths to mimic the look of official iPhone and iPad packaging, but it won't be long before this is compulsory. A memo sent to retail store staff reveals that accessories from the likes of Incase, Logitech, and Mophie will soon feature the cookie-cutter look that has become synonymous with Apple packaging.

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How personalization is changing the face of marketing [Q&A]

[BetaNews Recommended Reading] Companies today have access to more information about their customers than ever before. This gives them the opportunity to effectively personalize their marketing messages, but are they failing to take advantage of the opportunities this offers? And with large volumes of often unstructured data available how difficult is it to find and use the right information?

We spoke to Sara Vera, data scientist at CRM specialist Insightly to find out more about the challenges enterprises face in adapting to a personalized world.

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Twitter says Apple Music is more hit than miss, but there's a lot to hate

Apple Music launched yesterday and Oxford University's TheySay sentiment analysis company monitored Twitter to work out the overall feeling towards the new service. When the firm monitored the sentiment towards Apple’s WWDC keynote three weeks ago, the announcement of Apple Music received an overall 85 percent approval rating from tweeters, but now that it’s here, the actual service is proving far less popular.

Dr Karo Moilanen, Oxford University professor and co-founder of TheySay, observed: "Compared to the sky-high positive sentiment ratings that Apple products and announcements typically reach on Twitter, this time Apple Music invoked a healthy dose of strong negative sentiment (ca. 24 percent) amongst tweeters".

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BBC reveals links censored by Google's Right To Be Forgotten

Google's Right To Be Forgotten gives people the chance to request the removal of search results linking to pages that contain information they believe to be "inadequate, irrelevant or no longer relevant". Google says it rejects more requests than it complies with, but there is still concern that the company is not providing enough detail about what it is doing. There have been calls for greater transparency from the company about the censorship that is taking place.

The BBC has published a list of all of the stories from its own site that have been removed from Google search results. The corporation announced that it wanted to be clear with people about which links has been deleted and plans to update the list each month. It already extends to nearly 200 entries and the BBC explains that while the stories may no longer be shown by Google, they are still available uncensored on the BBC site.

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Lenovo, if you make this retro ThinkPad, I'll give up my MacBook Air

It would take quite a laptop to bring me back to the Windows fold after using and enjoying a 13-inch Apple MacBook Air for nearly two years. I love the versatility Apple's device provides: it is light and portable, offers amazing battery life, has an awesome keyboard and trackpad, performs well, can run Windows and Linux alongside OS X and, on top of it all, looks quite nice as well. To be perfectly honest, there is nothing that I miss that could push me towards another laptop.

However, I am not exactly a normal person. I'll be the first to admit it. When I saw Lenovo's retro-inspired ThinkPad the first thing that crossed my mind was: "This ThinkPad is awesome. I have to have this". It just so happens that old-school-looking ThinkPads are like kryptonite to me. Imagine how I feel about this modern interpretation. There is only one problem -- this is a concept. But, Lenovo, if you make it and I can buy it, I will give up my MacBook Air to have it!

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The difference between Apple Watch (stainless steel) and Sport (aluminum)

After spending 7 days with Apple Watch Sport -- and largely enjoying it -- time comes to test the next pricier model. When trying to compare the two, I find very little useful from Internet searches. So a primer is in order for other folks also wondering: Which one is right for me? Ultimately, the best answer will come from going into an Apple Store (if there is one nearby) and putting the timepieces on your wrist.

Last week, I compared Android Wear and Apple Watch platforms, starting from the different design ethics behind them. Obviously, timepieces from the bitten-fruit logo company are more alike, with the main differences being materials, pricing, and target customers. Interestingly, the combinations offer subtle changes in benefits that will matter much to some shoppers. Henceforth, I will refer to the devices as Sport, for the aluminum model, and Apple Watch for the stainless steel sibling.

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Apple Music earns artists just 3 cents an hour

It has been hard to avoid talk of Apple Music over the past couple of weeks. After the initial excitement of the launch, there was much wailing and gnashing of teeth at the revelation that there were no plans to pay artists during the initial three month free trial period.

Never fear, Taylor Swift is here! After complaining on behalf of musicians around the world in an open letter to Apple, Ms Swift managed to convince Apple to change its mind and dip its hand into its pocket. But did this mean that a great deal was offered? Clearly being paid 'something' is better than not being paid at all, but the New York Times reveals that Apple will be paying out just 0.2 cents every time a track is streamed.

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Microsoft can't stop confusing the hell out of Windows 10 users

Over the weekend Microsoft had several stabs at explaining who will get Windows 10 for free come July 29. Previously we’d been told users would need a valid Windows 7 or 8.1 license, but three days ago Microsoft said anyone running a Windows Insider build of the new OS would get the final release too -- no license required. Great news for anyone on XP or Vista.

Then Microsoft backtracked a bit, suggesting a license was needed. But Windows Insider chief Gabriel Aul, chipping in on Twitter, seemed to contradict that by suggesting Insiders would get it free, so again no license required. Finally, Microsoft clarified things, but even then it did so in a slightly muddled way. And this isn’t even the first time Microsoft has confused would-be users of its future operating system.

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Internet hate fuels a killer: How flags and gun laws obscure the Dylann Roof debate

No less than a week ago, young Dylann Roof, a self-described hardline racist, decided to take nine wonderful lives in Charleston, SC. This was an individual who, through a manifesto since unveiled, had shaped his worldview so narrowly that he irreversibly joined the corrupted fringes of society.

But what really killed nine innocent people here? As much as our President wishes to believe it so, a gun wasn't the real cause of Roof's killing spree; it was an accessory to murder. Nor was the Confederate flag; this was merely hijacked window dressing to glorify one man's twisted reality. With as much debate currently focusing on these non-issues, the real causes which bred a monster by all definitions are sadly diluted from discussion.

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How to easily switch from Android to Windows Phone

Once people have made the decision to go with a particular mobile operating system, they tend to stick with it. Moving all of your data from one device to another can be a bit of a pain, and it’s made even harder if you’re also switching operating systems, and have to find and re-buy all of your favorite apps.

If you’re thinking of making the move from Android to Windows Phone -- perhaps in anticipation of Windows 10 Mobile later in the year -- the process doesn’t have to be stressful. Here’s what you need to do.

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Google embraces Islam -- launches 'My Ramadan Companion' for Muslims

One of the most important aspects of the United States is freedom. Many of us take it for granted, but in many countries, people are not free to express themselves. In the USA, citizens are free to choose their religion, whether it be Christianity, Judaism, Islam or anything else; it is glorious.

Today, Google is specifically embracing Islam by releasing a tool for Ramadan. The unimaginatively named 'My Ramadan Companion' will help Muslims to observe this very holy month.

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Apple wants bloggers to pay its legal fees

The launch of Apple News looks set to upset potential publishers if initial reaction to the service's terms and conditions is anything to go by. Bloggers have complained that they have been spammed by Apple with an email inviting them to join the service. Nothing wrong with that (aside from the unsolicited correspondence), you might say, but the problem is, complainants grumble, that acceptance of terms and conditions is assumed unless individuals actively opt out.

Again, this is not entirely unusual, but one of the terms makes for interesting reading. "If we receive a legal claim about your RSS content, we will tell you so that you can resolve the issue, including indemnifying Apple if Apple is included in the claim". But this is not the only clause that has raised the ire of bloggers.

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Apple Music is the Tim Cook 'One More Thing' we waited for

Seven days ago, CEO of the most valuable, publicly-traded technology company on the planet unveiled a potentially category-changing online streaming service. In 15 more, you will be able to subscribe -- three months for free. Pundits wave the Spotify flag and spit out diatribes of disgust, much as they did when Apple launched iPhone eight years ago or iPad in 2010. Wrong again is their destiny. Will they ever learn?

Many of the doomsayers forget, or maybe just ignore, the fruit-logo company's success disrupting category after category. They also start out from a misguided premise: That Apple is a latecomer who cannot catch up with competitors like Spotify. How ridiculous. iTunes debuted in January 2001, iPod nine months later, and iTunes Music Store in April 2003. By longevity and reach, which includes exclusives (like The Beatles) and large catalog, Apple is the status quo. On June 30, the giant awakes, and the smidgens shake as it walks.

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HTC 'will not consider' a sale to ASUS, but it should

Mergers and acquisitions message displayed on a tablet, with a coffee cup and pen nearby

A couple of days ago, ASUS formally revealed that it has considered snapping up fellow Taiwanese maker HTC. An acquisition would make sense for both players, and the timing is right seeing as HTC's shares have been falling like rocks in the past couple of months, losing more than half their value in such a short period of time.

However, HTC, while not in a position of strength at the moment, claims that "it will not [even] consider" a sale to ASUS, likely because it does not want to admit it is in deep trouble and has no idea how to get out of this situation.

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